Product Strategy
LATEST POSTS
Why it’s never a good idea to test your idea
Product Managers are bombarded with feature requests and ideas every day. Even in companies with profound product knowledge, they’re consistently asked to test those ideas in their daily routine. Here is why you shouldn’t do so as a product manager. […] Read more »
Build what matters with vision-led product management
In this #mtpcon Digital Americas session, CPO at WHOOP and author Ben Foster, explains how to think and operate like a true product leader regardless of your level or title. […] Read more »
SUNDAY REWIND: Why product operations is set to be the backbone of product-led growth,
Product operations is an emerging function. How does it help modern product management organizations to scale effectively? In this Sunday Rewind, we look back to this popular post by Jonathan Hau, Senior Product Operations Manager, who broke it down for us… […] Read more »
The balanced scorecard: a framework that drives impact
In this article, we’ll dig deep into one specific framework that I fancy a lot for its genericity and its simplicity to apply. In the end, you will master the key principles and be able to come up with clear priorities based on their estimated business impact. […] Read more »
SUNDAY REWIND: It's all about the outcome
In this Sunday Rewind, we look back to when Georgie Smallwood, CPO at Tier Mobility, explained why an understanding of outcomes and impacts is essential to successful product management. […] Read more »
Incorporating integration into your product strategy
The most successful product managers in this fragmented, SaaSified world will be the ones who understand how to define cross-product user experiences. Here are some ways you can effectively incorporate this into your product strategy. […] Read more »
How behavioral engineering helps to build better products
In this post, we will look at the vast concepts of behavioural engineering to help you design better products. […] Read more »
Accelerated product pivot—a pandemic lesson by Cinthia Assali
In this #mtpcon Digital Americas session, Cinthia Assali, Head of Product Development at Gympass reveals how the Gympass Product team tackled the pandemic challenge and quickly pivoted to digitally deliver physical activity and mental health solutions in less than a month. […] Read more »
Product dynamics, explained
Arnau Giró and Oliver Borders previously shared their experiences of scaling product and design teams highlighting 7 imperative factors. This article dives into factor number 7: Fabricating your product values and principles. […] Read more »
(Product) Strategy by Andrew Tokeley
In this ProductTank Wellington talk, Andrew Tokeley, Product Leadership Coach, explains why strategy is a big part of trying to help product managers connect the dots and prove the value of what they’re working on and why many can struggle with lack of strategy. […] Read more »