LATEST POSTS

Mapping Experiences by Jim Kalbach

BY Tremis Skeete on April 4, 2018

Jim Kalbach is a respected author, speaker, and instructor in information architecture and UX strategy and currently Head of Customer Success at online whiteboard business Mural. His latest book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation and in this talk from ProductTank New York he discusses the roles […]

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Getting the Best Products to Speak for Themselves

BY Jonathan Kim on March 7, 2018

Give Your Product a Voice In many companies, improving engagement is a reactive process: as a product manager you wake up to a barrage of support requests after launching a new feature, or your in-app analytics reveal that new users are skipping over key functionality and never reaching their “aha!” moment. You shoulder the burden […]

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Tobacco, Drugs, Clickbait: Are Designers Dealing in Digital Addiction?

BY Alex Menczykowski on February 19, 2018

A Rude Awakening There is a change coming. A movement in motion, and like the majority of technological disruptions the earliest adopters are greasing the gears in the silicon communities. You won’t have had to dig very deep recently to have picked up on an increasing sense of rebellion against what used to be the […]

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Why Data Science and UX Research Teams are Better Together

BY Julie Stanescu on February 7, 2018

In this talk from ProductTank San Francisco Chris Abad, who’s currently VP of product and design at User Testing, shares insights into how bringing together qualitative user research and quantitative data science teams is crucial for companies because it can help them to see the complete picture and inform critical product decisions. Chris shares real-world examples […]

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Optimize for an Experience not a Platform

BY Aaron Glazer on January 26, 2018

The pace at which new platforms are introduced is increasing rapidly. This means that our customers are always looking for the next opportunity to get their hands on new technology and use it in complex, exciting ways. Virtual reality (VR) and augmented reality are the buzzwords we can’t seem to escape or get enough of. Last year […]

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Design Trends - 2018 Will be the Year of the Human

BY Andreas Conradi on January 19, 2018

Every year, the UX design team at Red Badger discusses upcoming trends, and this year we’re taking the opportunity to share our views with Mind The Product readers. 1. Inclusive and Ethical Design Goes Mainstream Accessibility has long been a consideration for our industry, but 2018 will see a new wave of users who demand […]

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User Experience: 5 Tips for Designing Products to Appeal to Millennials

BY Soyun Kim on January 4, 2018

You may have a great idea and polished advertising to go with it, but, for some reason, millennials don’t seem to click with your product. Do you ever wonder why?  What can you do about it? Millennials are one of the largest generations by number, and will soon make up 50% of the global workforce […]

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Top 10 Product Guest Posts of 2017

BY Martin Eriksson on December 21, 2017

Mind the Product is above all a community of product managers who strive to push our craft of product management forward by sharing our insights, lessons learned, and pitfalls to avoid. We’ve already highlighted the Top 10 Product Talks from across our conferences and meetups, but not everyone wants to get up on stage to […]

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Product Design in the Era of the Algorithm by Josh Clark

BY James Gadsby Peet on November 17, 2017

Machine learning has taken over huge parts of our world, from diagnosis of medical conditions to legal queries to beating human players in Go. How does this affect how we design, build, and manage products? In this insightful talk from Mind the Product London 2017, Josh Clark shares how we need to think about product […]

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Naimish Gohil - Adapting Your Product for a Changing Market

BY James Gadsby Peet on November 7, 2017

Naimish Gohil, Founder of edtech software company Satchel, shares his experience of knowing your user and adapting your product with ProductTank London. Satchel are in 35% of secondary schools. To get there they’ve understood their end user better than anyone else and iterated their sales model just like a product. The government have, for some […]

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