What is Product Management?
“The job of a product manager is to discover a product that is valuable, usable, and feasible,” says Marty Cagan, Founding Partner of Silicon Valley Product Group and a 30-year veteran of product management. Similarly, our own Martin Eriksson calls product management the intersection between business, user experience, and technology (only a product manager would define themselves in a Venn diagram!). Product Management is about bringing together those functions and more to build value for the customers and the business.
Read on to learn more about what product management is, how the product manager job works, and what you need to do to become a top product management practitioner and build products people love.
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Busting product management myths: Part 2 of 2
In a previous article, I had described five common Product Management myths and contrasted them with facts. In this part, we will continue the article to provide clarity on 5 more myths. Let’s get right into it. Read more »
3 ways product managers’ roles have evolved – and where they’re headed next
In this post, we look at three ways product managers’ responsibilities have shifted in the past several years, to better understand what the future of the product management role could hold. Read more »
7 signs that you need a product manager
To help you understand whether you need to dedicate a qualified product manager to your project, here are 7 signs to look out for… Read more »
The ProductTank awards 2020
Organising and running ProductTank meetups requires dedication, not to mention a huge amount of effort, and all of our ProductTanks do a fantastic job. At World Product Day this year, we wanted to honour a selection who have seen great success, and have gone the extra mile. Read more »
What is product? The past, present and future of our craft
This article looks at the future of product practice and product management — at how far we’ve come, our present-day understanding of product, and the challenges we still need to meet. It should help you, as a product person, to better understand:- Why we keep asking “what is product management?” and why we find it so Read more »
Interpreting the product Venn Diagram with Matt LeMay and Martin Eriksson
In this new Fireside Chat for Prioritised Members, Matt LeMay, author of Agile for Everybody and Product Management in Practice, sat down with our very own Martin Eriksson to discuss his now-famous Venn diagram describing product management, what it means, how it gets misinterpreted, and what we can do about it. Additionally, they discuss what defines Read more »
The State of Product Management - Have Your Say
Anyone who knows the Mind the Product team knows that we just love to learn about our community and product management in general. This means that from time to time we ask you to help us out, by sharing what you know via a quick and easy survey. From surveys, we can learn so much about Read more »
How do you Become a Product Manager?
I’ve been building digital products for nearly a decade now. A few weeks ago, a friend messaged me for advice on becoming a product manager. We chatted on the phone and then I realised that I’m asked this question so often that it seemed a good idea to condense my thoughts into an article. So, Read more »
How to Spot a Partial Product Manager
What’s a partial product manager? We’ve all met one, and many of us have been one – a partial product manager is someone who holds the product manager title, but isn’t doing the full job. It can happen really easily, because great product management encompasses a great deal and is constantly evolving. I’ve categorized some Read more »
Stuck in the Middle With Product Managers
Clowns to the left of me, Jokers to the right, here I am, Stuck in the middle with you Stealers Wheel, 1973 Martin Eriksson made famous the diagram below, showing how product managers are at the cross-section of business, tech, and UX (by the way, I’m not implying any of these groups are clowns or Read more »