LATEST POSTS

The benefits of squad-led discovery — Jim Morris on The Product Experience

BY The Product Experience on July 13, 2022

How can product managers get more work done by doing less? On this weeks’ podcast, we spoke with Jim Morris, Founder of The Product Discovery Team about the benefits of having a team-led approach to research, and how that can be an effective way to collaborate effectively and improve your product over time. […] Read more »

Understanding and executing effective research

BY Louron Pratt on July 7, 2022 for Prioritised Members

In this Ask me Anything (AMA) for prioritised members, Mind the Product’s Co-Founder, James Mayes, joined UX expert Laura Klien to answer all questions about research in product. […] Read more »

Process as Product: What product ops can learn from user research

BY Marielle Velander on April 20, 2021

Each product operations practitioner has their own path to the role. This is mine, and what I was able to bring from my experience in research to this space of growing importance in the product ecosystem. […] Read more »

How to keep customers satisfied when announcing product changes

BY John Allen on March 16, 2021

Product changes are an inevitable part of any business. Whether it’s a whole new release or just an update, product improvements are what keeps customers coming back. Something this important needs to be communicated successfully to ensure that the customers know the changes and how they will benefit them. Let’s look at how you can […] Read more »

Understanding Users: Learnings from the #mtpcon Session Speakers

BY Imogen Schels on July 29, 2020 for Prioritised Members

At #mtpcon Digital 2020, we were able to enjoy 18 Breakout Session talks, across three days, from some of the best product people around. We’ll be releasing them all (weekly, in groups) and in this selection, you’ll get a better understanding of your users. Check out the videos to gain insights from Joe Leech, Kristen Berman, […] Read more »

Overcoming Cognitive Biases That Reduce Feature Adoption

BY Jonathan Senin on January 30, 2020

In this blog post, I’ll explore how momentum behavior, loss aversion, and the default effect can influence the adoption rates of product features and give examples of how you can address these hurdles. We humans are resistant to change, which can be an obstacle when introducing new product features to the marketplace. App developers, marketers, […] Read more »

How Accurate Is Your UX Research Data? By Martina Kuvalja

BY Andres Phillips on November 18, 2019

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team. She speaks about: User Experience (UX) application Types of […] Read more »

Using Habit-Forming Technology for Good by Nir Eyal

BY Yael Burla on May 2, 2018

Summary: In this ProductTank NYC talk, behavioral designer Nir Eyal examines the ways in which product design can influence consumer behavior, and discusses how to apply this thinking across various technologies to create a positive impact on the world. Companies and products are fighting for share of mind among consumers, so leveraging concepts from behavioral design […] Read more »

How to Design for Behavioral Change by Matt Wallaert

BY Megan Hart (Conlin) on April 20, 2018

In this talk from ProductTank San Francisco, Matt Wallaert, chief behavioral officer at Clover Health, shares psychology-based methods for designing products that inspire people to change their behavior. Matt draws on his background as a social psychologist and describes the use of competing-pressures design and behavioral statements as tools to get people to change behavior. […] Read more »

Effective Product Psychology & Design - Jerome Ribot (ProductTank London)

BY Chris Massey on April 7, 2017

Co-founder and former Creative Director at Ribot – a design agency in Brighton – Jerome Ribot is also the creator of Cognitive Lode, a resource that distills the latest behavioural research into helpful product advice to help humanity understand itself better. He will take you through the design decisions made during the development of the […] Read more »