Articles

Reversing Teresa Torres’ “Opportunity Solution Tree” to find the “why” behind solutions 

In the first of a two-part series, Tracey Thompson, Director of Design at Lab Zero Innovations, highlights how reversing the Opportunity Solution Tree framework can clarify customer needs, evaluate insights, and identify critical assumptions.

Tracey Thompson

Balancing budget for user testing in product management: three case studies

Katarzyna Malecka shares user testing strategies for all budgets, including 3 case studies and key insights to improve product development.

Katarzyna Malecka

SUNDAY REWIND: Deciding what to build after achieving product/market fit by Yuhki Yamashita

This week’s Sunday Rewind is a 2022 #mtpcon London session with Figma VP of product, Yuhki Yamashita, on what to build after reaching product/market fit.

Eira Hayward

Inspire resilience: 6 essential rules for product leaders

In this article, Johanna Feick lists six essential rules for product leaders to create a safe and collaborative environment, and foster resilience within their teams.

Johanna Feick

Stakeholder mapping: Avoid these 3 mistakes

Marta Rolak, Product Director at Springer Nature, outlines which mistakes product managers should avoid in stakeholder mapping.

Marta Rolak

Navigating AI bias: Insights and strategies – John Haggerty (Founder, The PM Insider)

Discover the intricacies of bias in generative AI in product management with John Haggerty, Founder of The PM Insider. In this week's episode, John unveils the layered complexities of AI innovation, navigating the ethical realm of the AI revolution reshaping businesses.

Louron Pratt

The critical role of customer voice in product management

In this article, Prashant Mahajan, Founder of Zeda.io, explores the importance of the voice of customer, the challenges of integrating customer feedback, and effective strategies to navigate these challenges for sustained innovation and growth.

Prashant Mahajan

SUNDAY REWIND: Being user minded — MTP Engage Hamburg 2022

Eira Hayward

Why traditional product management may not work for Gen Z users

In this article, Chetan Zawar, a product lead at TikTok, explores the evolution of product management in the digital age, highlighting differences between Millennials and Gen Z in technology use and values. He advocates for an updated approach that emphasises authenticity, ethical practices, and rapid adaptation based on user feedback to cater to the nuanced needs of both generations.

Chetan Zawar

A no-code approach to building MVPs 

Hardik Chawla, a product lead at Amazon, explores how no-code and low-code development platforms empower product managers to build and launch MVPs without extensive coding knowledge. This article features layered insights from his own experience with these tools.

Hardik Chawla

Navigating the evolving UX field with Ben Hollinsworth

Eira Hayward

Leading and developing AI tools with Francesca Buckland

Eira Hayward