LATEST POSTS

An approach to a data-driven product launch

BY Jaskaran Sachdeva on November 16, 2023

In this guest post, Jaskaran Sachdeva, Product Manager at Carwow, discusses why I believe a data-driven approach is the most effective for product teams, unlike other, more knowledge and instinct-based approaches. Read more »

How data analytics can plan a pivotal role in your product strategy

BY Manoj Suryadevara on October 24, 2023

Product strategy is the blueprint for product development, marketing, and growth, outlining how a company plans to achieve its business goals. Let’s explore product strategy’s importance and explore why data analytics is a crucial component of this process. Read more »

Storytelling and driving accountability with data

BY James Gunaca on August 29, 2023

Product leader, James Gunaca, discusses how data-driven narratives, tailored context, and audience understanding can transform product managers into effective storytellers for better outcomes. Read more »

How to succeed as a product manager building developer experiences

BY Siddarth Ramadoss on August 25, 2023

Reflecting on his experiences in building consumer experiences for Windows in Microsoft and contrasting it with building data platforms for Azure and Snowflake, Product Leader, Siddarth Ramadoss shares insights into how to succeed as a product manager dealing with cloud-based products. Read more »

Strategies for developing data products with Sisense

BY Louron Pratt on August 11, 2023

In this spotlight session, sponsored by Sisense, Mia Isaacson, Senior Product Manager at Sisense, shares strategies for developing data products. Watch the video in full, or read on for the key points: Read more »

The power of data: How recommendation engines are driving business growth

BY Ishita Choudhary on July 21, 2023

Product manager and a data enthusiast Ishita Choudhary, looks into the intricacies of recommendation engines, and what impact this is having on overall business growth. Read more »

Data as a product - Omar Sallam on The Product Experience

BY The Product Experience on April 19, 2023

Data has been the talk of the town for product managers over the past few years. To provide some insights on data as a product, how to manage data products, and conclude whether it’s pronounced ‘Dayta’ or ‘Daata’, we spoke to data expert, Omar Sallam, Senior Product Manager at Booking.com. Read more »

Survey insights: How organisations are supporting product during economic downturn

BY Louron Pratt on February 10, 2023

In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here’s a snippet of what we found. Read more »

Why product managers should not be data-informed by Jens-Fabian Goetzmann

BY Ian Haynes on November 18, 2022

In his digital breakout session at #mtpcon London 2022, Jens-Fabian Goetzmann explained why product managers should make data-informed decisions and balance quantitative and qualitative research. Read more »

How to build machine learning-based products

BY Olga Kuritsyna on May 26, 2022

In this article, written for product managers, data scientists, and engineering teams we cover some growth areas and ideas on how to achieve more impact while working on building ML-based products. Read more »