LATEST POSTS

Nailing Product/Market Fit by Alan Chiu

BY Julie Celia on October 10, 2018

In this talk, Alan Chiu pulls from his experience in product management and as a seed-stage venture capitalist to showcase a variety of case studies on companies who have perfected product/market fit. It’s probably not surprising to hear that there is no silver bullet when it comes to market fit. To help startups approach this […] Read more »

Mastering the Problem Space for Product/Market Fit by Dan Olsen

BY Martin Eriksson on August 24, 2018

The term Product/Market Fit was coined by Marc Andreessen back in 2007 and it’s been a key goal for any new product or startup ever since. But like any buzzword, it is often oversimplified and misunderstood. In this talk from Mind the Product San Francisco, Dan Olsen, the author of The Lean Product Playbook, tackles […] Read more »

In Search of Product/Market fit: How Setapp Found its Customers

BY Pavlo Pedenko on April 24, 2018

I joined Setapp as a product manager in January 2017, at the same time as the company was launching its main product. In this post, I’ll outline how we went in search of product/market fit by redefining our customer persona to better understand who we build products for. Setapp provides Mac users with a way […] Read more »

How to Avoid Being Blindsided by your Competition by Jeetu Patel

BY Megan Hart (Conlin) on April 12, 2018

Jeetu Patel, chief product officer at Box, joined us at ProductTank San Francisco to share his top tips to help product leaders stay ahead of their competition. In today’s competitive product landscape, Jeetu recommends focusing on the right problem, the right people and the right users to make your product stand out. Below is a […] Read more »

More Than Great Products: A Journey to Product/Market Fit

BY Liam Smith on April 6, 2018

Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Not quite. I this post I’ll explain how I learned the importance of being obsessed with the market – the problems people are facing and the people facing […] Read more »