LATEST POSTS

Jobs to be Done by Joe Leech

BY Jon Horvath on February 28, 2020

In this MTP Engage Manchester talk, using a simple example, Joe Leech demonstrates how we can employ the “Jobs to be done” framework, deconstructing company outputs and examining the importance of user stories. Key Points: Evaluate the competitive space Don’t just think function – emotional and social job stories are significant You can’t rely on […]

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Petra Wille: A Social Creature

BY Eira Hayward on February 27, 2020

When Petra Wille was in her first job, working as a software engineer for Burda Media, she visited Hamburg for a work project and promised herself she would live in the city one day. “I fell in love with it then,” she says. Now an established product coach and the co-organiser of MTP Engage Hamburg, […]

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Throw Less Spaghetti, Make More Stick by Devan Goldstein

BY Andres Phillips on February 22, 2020

When growth work looks like product work, growth-team problems look like product-team problems. In this ProductTank San Francisco talk, Devan Goldstein, then Growth Product Lead at Dropbox, shows us how using product themes can help to focus growth teams. Watch the video to see his talk in full. Or read on for an overview of his […]

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Service Mapping by Katherine Wastell and Louise Nicholas

BY Andres Phillips on January 28, 2020

In this MTP Engage Manchester talk, Katherine Wastell and Louise Nicholas, Head of Design and Product Designer respectively at Co-op Digital, tell us how we can use service maps to fix some of the many problems that we can face in the world of product. The key points of their talk include: What is a service […]

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Out of the Fog by Holly Donohue

BY Andres Phillips on January 23, 2020

In this MTP Engage Manchester talk, Holly Donohue, Product Director at Aquila Heywood takes us through their product team’s journey from a waterfall business to one focused on agile. The key points of her talk include: Problems as a waterfall business Making the adjustment to agile Achievements since the transition Watch the video to see […]

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What's the Worst That Could Happen? By Roisi Proven

BY Andres Phillips on January 6, 2020

In this ProductTank London talk, Roisi Proven, Product Manager at Gower Street Analytics, considers the worst that could happen to digital products if we only ever think about the good and never the bad. She answers the question: ‘What’s the worst that could happen to digital products today?’ by suggesting: Imagine the worst Running a Black […]

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How Design Thinking, Lean, and Agile Work Together by Jonny Schneider

BY James Gadsby Peet on November 8, 2019

In this keynote from #mtpcon London, Jonny Schneider, Product Strategy and Design Principal at ThoughtWorks, discusses how using all of design thinking, agile, and lean means we can build better products. Key points: You should try to use design thinking, agile and lean when building your products Testing and learning with real people, using real software in […]

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Imaginary Research - How to Design More Human Stuff by Kate Nightingale

BY Andres Phillips on November 5, 2019

People don’t buy products, they buy the symbolic meaning behind these products. In this ProductTank London talk, Kate Nightingale, Founder of Style Psychology, takes us through the steps of imaginary research and teaches us how to design more human stuff. Her key points include: Applying research findings Steps of imaginary research Watch the video to see […]

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Testing Business Ideas - David Bland on The Product Experience

BY The Product Experience on October 30, 2019

David Bland is the CEO and Founder of Precoil, an author, and a long-time practitioner of agile and lean startup.  He joined us on the podcast to talk about how to create focus around what matters to your users by using different testing methodologies – a topic he and Alex Osterwalder cover in their book, […]

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How Medicine and Research Translates to Patients by Shree Patel

BY Andres Phillips on October 28, 2019

How can scientists translate the exceptional work they do in research and creating medicine into better patient care? Shree Patel – Director of Clinical Operations at Achilles Therapeutics answers this in her talk at ProductTank London. Shree explains these key points in her talk: Cell therapy Personalized medicine Product development in medicine Watch the video to […]

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