LATEST POSTS

4 Ways to Level-up your Product Strategy

BY Sophie Harpur on July 30, 2020

Developing your product strategy and communicating your product roadmap is a continual improvement process. Over my time as a product manager I have learned from some incredible product teammates on how to level up your product strategy to ensure it is as informed as possible, and communicated to your organisation’s stakeholders and customers in the […]

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The Lost art of Backlog Management

BY Nigel Farmer on July 16, 2020

Product management is still a young discipline, and the methods that we use are evolving all the time. Currently in the product community, topics such as product discovery, theme-based roadmaps and outcomes vs outputs are all very much in vogue, and rightly so. These are all helping to move our craft forward, and enabling teams […]

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Engaging with Remote Customers in Discovery by Audrey Cheng

BY Imogen Johnson on July 1, 2020

In this Mind the Product APAC talk Audrey Cheng, VP Product at Pushpay, discusses the challenges of remote discovery, and reveals how she and her team have developed a practice to ensure better customer engagements that yield more value. Watch the talk in full or read on for a detailed overview. Her key points include: Data […]

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Implementing Mailchimp's New Measurement Playbook - Lessons Learned

BY Imogen Johnson on June 19, 2020

When Jake Walker joined Mailchimp as Director of Product Analytics in July 2019, he quickly set out to implement a user-friendly framework, measuring the overall product experience. In just six months, his framework was in place. Here, he explains the steps he and his team took to implement this new initiative and what they’d do differently if […]

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Key Experience Indicators for Product Managers by Tomer Sharon

BY Andres Phillips on June 15, 2020

In this ProductTank New York talk, Tomer Sharon, Managing Director, Head of User Research & Metrics at Goldman Sachs, introduces us to Key Experience Indicators (KEIs). The key points of his talk include: Framing Principles The Google HEART framework Actions to take Watch the video to see Tomer’s talk in full. Or read on for […]

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Organizational Alignment Through Vision and Principles By Elena Luneva

BY Andres Phillips on June 9, 2020

In this ProductTank San Francisco talk, then Head of Product at Nuna, Elena Luneva explains the importance of making sure your company has a product vision to help make better product decisions and ensure organizational buy-in. The key points of her talk include: Establishing a product vision Aligning your team with the vision Using product […]

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Why we Need to Rethink Product Management in an Agile Practice

BY Anthony Marter on June 4, 2020

Have you ever wondered why your Agile practice feels a bit uninspiring? Or why your engineers have become a bit jaded with all this Scrum stuff? Did you know that you might be the reason for this? Something that both fascinates and frustrates me is how the discussions about Agile have flipped from being embraced […]

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Creating a Feature Request Process for B2B Product and Customer Success Teams

BY Nick Paranomos on May 28, 2020

In many organizations, product leaders have a constant stream of tasks coming in from customer-facing teams. Feature requests, bug fixes – all of them urgent. It can take years to master the practice of finding a healthy balance somewhere between allowing these non stop requests to dictate your product roadmap, and ignoring them altogether. Good prioritization […]

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A Decade in Product - a Retrospective

BY Martin Eriksson on May 27, 2020

This year doesn’t just mark the start of a new decade, but also the 10th anniversary of the first ever #ProductTank (and my 20th as a Product Manager). What started as a simple meetup in London has evolved into the world’s largest product community, with chapters in over 200 cities around the world and 200,000 […]

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Book Excerpt: What Do We Do Now? By Randy Silver

BY Randy Silver on May 25, 2020

As the COVID-19 crisis began hitting home, a lot of the conversations I had with product people started to take the same tone. It quickly became clear that many people were dealing with the same basic questions. There was also a lot of confusion about how to move forward. As a result, I sat down […]

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