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Product Analytics

Data is one of the most powerful tools in a product manager’s toolkit. Product analytics helps you understand what users are doing, measure what’s working, and uncover opportunities to improve. In this section, you’ll find guidance on building a strong analytics practice, using data to shape strategy, and making more informed product decisions.

Topic videos

Strategies for developing data products with Sisense

Strategies for developing data products with Sisense

Product analytics vs embedded analytics – why you need both with Insightssoftware

Why product managers should not be data-driven by Jens-Fabian Goetzmann

Placing product bets on your roadmap by Indicative

When A/B Tests Aren't Enough, By Scott Castle

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