Video: Stripe uses Product as a Competitive Advantage
How can an API for payments, admittedly not the most alluring of products, still garner so much love from its users? Andy Young (@andyy) asked the same question at ProductTank January.
Andy works on UK things at Stripe, a company in the payments space that just yesterday got funded with a valuation of $1.75B, talked about how product can be a competitive advantage.
Andy argued that creating a product that is only ten percent better doesn't create a sustainable advantage, for competitors can easily catch up. But by having a clear, total focus on building a better product, Stripe was able to build a significantly better offering.
In this talk, Andy discusses how Stripe was able to break traditional molds and find a product process that worked for them… including having completely transparent emails and no product managers at all!
About the author
Janna Bastow
Janna Bastow is one of the co-founders of Mind the Product, and kicked off her first event for product people with ProductCamp London in 2010, in an effort to meet and learn from other product managers. As a product manager always looking for better tools, Janna also co-founded ProdPad, product management and roadmapping software for product people. She often starts and stops conversations with the question: “What problem are you trying to solve?”
