Data

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team. She speaks about: User Experience (UX) application Types of Read more »

How can scientists translate the exceptional work they do in research and creating medicine into better patient care? Shree Patel – Director of Clinical Operations at Achilles Therapeutics answers this in her talk at ProductTank London. Shree explains these key points in her talk: Cell therapy Personalized medicine Product development in medicine Watch the video to Read more »

What makes a great product decision? The answer to this question is like the Holy Grail of product management: it promises success and prosperity but no clear evidence that it exists. In this post I examine the way I think about the path: what has worked for me and helped me grow as a product Read more »

Data is the world’s most valuable resource, according to The Economist, and the companies that primarily deal in data  – Google, Amazon, Facebook and the like – are among the most valuable in the world. Data and data products have been part of my professional career for a long time – from advising telco providers Read more »

Qualitative versus quantitative data: we’ve all been involved in a conversation debating their respective merits at some point in our careers. We’re often flipping backwards and forwards between letting feedback from a handful of customers drive all our product decisions or requiring everything to be backed up by statistically significant data. So which type of Read more »

It’s been nearly 15 years since Bain’s Fred Reichheld first introduced the Net Promoter System (NPS), a simple calculation of customers’ willingness to recommend a brand. By asking a single question, “How likely are you to recommend us to a friend?”, NPS distilled the complex topic of customer satisfaction into a single number. And a decade Read more »

Recently, Gartner revealed its top predictions for IT organizations for 2018. Among the expected buzz around technologies like artificial intelligence, blockchain, and the Internet of Things, was something a bit surprising to me. Gartner predicted that by 2022, most people in mature economies will consume more false information than true information. “Fake news has become Read more »

In my experience, to succeed at data-informed product management you need to master “double-think” and be comfortable with two conflicting statements: “Be data-driven” and “don’t trust your data”. Blindly following data can lead to some bad things. Analytics products aren’t perfect – sometimes data capture gets messed up, and slight changes to code can cause Read more »

At ProductTank NYC, Lindsay Silver talked about the challenges of blending the inspiration of fashion and taste with the guidance offered by huge amounts of hard data at Conde Nast, where he is the Head of Data Technology. Specifically, he walked through an internal data product for that leverages UX data to support creative and Read more »

Emer Kirrane has had the benefit of working in everything from startups to big enterprises, but mostly she has experience with web analytics, and reasonably clear-cut funnels. Having worked on an analytics product, she had the luxury of using the tool she was optimising for her customers, as well as direct access to the developers who could Read more »