LATEST POSTS

What Does a Successful MVP Look Like?

BY Andy Bell on January 24, 2019

MVP is a phrase that startup people love to throw around. It’s an acronym that can be used as a weapon. Everyone believes their vision is really the Minimum Viable Product. You can use the phrase to batter your colleagues’ ideas. You can simply declare “it’s not really minimum” if you want to do something less […]

Read More…

Get Comfortable Breaking Your Product by Rik Higham

BY James Gadsby Peet on December 21, 2018

Six years ago at Skyscanner there was no experimentation: now, there might be 500 tests running at any one time. In this #mtpcon London talk, Skyscanner’s Principal Product Manager Rik Higham looks at how experimentation can be a strategic capability for an organisation. First you should change your approach to failure – rather than look […]

Read More…

Tricks and Traps When Building Conversational Products

BY Rajat Harlalka on December 18, 2018

For a long time, we’ve thought of interfaces strictly in a visual sense: buttons, drop-down lists, sliders, carousels (please no more carousels). But now we are staring into a future composed not just of visual interfaces, but conversational ones too.  In the first part of this series, I looked at some tips and best practice […]

Read More…

Let's Talk! How to Build out Conversations for a Better User Experience

BY Rajat Harlalka on December 17, 2018

For conversational products and interfaces, product creators have to imagine an interaction where the screen plays an ancillary role. As a consequence, the majority of the best practices and principles of a good user experience that we’ve become used to need to be redefined, if used at all. Even within conversational interfaces, we don’t speak in […]

Read More…

What is it Like to Hold Google in Your Hand? by Ivy Ross

BY James Gadsby Peet on December 14, 2018

Google’s aim is to organise the world’s information and make it universally useful. From this original mission it has moved to making hardware such as Google Home. In this #mtpcon London talk, Google’s VP Design for Hardware, Ivy Ross, describes the challenge for her team of working out what it felt like when you held […]

Read More…

Same but Different: Launching Products at an Established Company

BY Liz Love on December 11, 2018

There are lots of resources to help startups through their first product launch (if you haven’t found them yet, try looking here). But what if you don’t work for a startup? Is the process different if you’re a product manager in an established organisation, where products have already been launched? The answer is yes…and no! […]

Read More…

Using Psychology to Supercharge Your Products by Joe Leech

BY James Gadsby Peet on December 7, 2018

In this #mtpcon London talk, Joe Leech shows us how, in order to design products that people love, we need to create experiences that fit into what people’s existing mental models predict for them. Procedural Knowledge Declarative knowledge is specific facts that we find hard to remember. Because facts are hard to remember, we convert […]

Read More…

Why We Fail: What I Learned From 5 Years with Friends, Netflix's Social Strategy

BY Gibson Biddle on December 4, 2018

I write a lot about product strategy, and use Netflix as an example so that others can learn from the company’s success and failure. I often highlight that half of Netflix’s high-level product strategies fail in order to help product leaders to understand how hard it is to launch and grow startups. I also think […]

Read More…

An Ethical Sanity Check: What Would Trolls Do?

BY Emily Tate on November 27, 2018

As a teenager in the 90s in the US Bible Belt, you didn’t have to look far to find someone wearing an iconic bracelet with 4 simple letters: WWJD. This was meant to remind Christian youth to constantly evaluate decisions in their daily lives against the question, “What Would Jesus Do?”. It was intended to […]

Read More…

Why is it so Hard to Lean Test?

BY Rosemary King on November 21, 2018

The Mind the Product Training curriculum is written in collaboration with dozens of expert product managers from countries and companies around the world. One the most consistent and frequent lessons that we teach in different workshops is “test early, test often”, also known as lean methodologies. Two years ago, when I started as Director of Training […]

Read More…