Topic
Business Strategy
Business strategy is about setting direction, making choices, and aligning teams to achieve long-term goals. It requires understanding markets, navigating uncertainty, and making deliberate trade-offs to create sustainable advantage. In this section, you’ll find actionable frameworks, expert insights, and proven approaches to help you shape and sharpen your strategy.
Meta scraps third-party fact checking in favour of community notes
Louron Pratt
What to do when it's time to pivot in product: Lessons from Bumble
Pivots, those shifts in direction in pursuit of a vision, are part of life for any business. We look at why businesses pivot and talk to the team at women-first dating app Bumble about their recent work to evolve the app's user experience
Eira Hayward
SUNDAY REWIND: Product leadership at News UK by Jo Wickremasinghe
This week’s Sunday Rewind is a 2018 ProductTank London talk from Jo Wickremasinghe, then Director of Product at News UK, which looks at the challenges she faced in building a product function at the organisation.
Eira Hayward
Product vs business outcomes – an independence story
In this article, Mark Bailes, Director of Technical Product Management, Assessments at VNS Health, explores how aligning product, operational, and business outcomes helps machine learning analytics products deliver real business value and drive success.
Mark Bailes
Apple under attack: what should product managers do?
What are the implications for product managers of the various legal challenges to Apple's walled garden approach?
Eira Hayward
The truth hurts, but in many companies, product management is broken
Dave Martin, product leadership coach and co-founder of consultancy Right to Left, shares his take on the state of product management in wake of the release of Marty Cagan's latest book, Transformed.
Dave Martin
Navigating success: How to build a bulletproof business case
This article from Tirtha Chavan aims to help you transform your nascent ideas into compelling narratives and a bulletproof business case.
Tirtha Chavan
SUNDAY REWIND: Driving commercial impact for product teams by Yi-Wei Ang
This Sunday Rewind takes us back to April 2021 amid the Covid-19 pandemic. Yi-Wei Ang, CPO at talabat (Delivery Hero) took to the #mtpcon (digital) keynote stage to share insights on maximising commercial business impacts through ‘product-led’ decision-making.
Louron Pratt
SUNDAY REWIND: The 3 stages of product development at a high growth tech company by Cameron Adams
In this 2021 #mtpcon Digital APAC keynote, Cameron Adams, Co-Founder and Chief Product Officer at Canva shares the strategic tools needed to manage products through an organisation’s growth.
Eira Hayward
A case study: How to develop product and business strategies
Yana Arsyutina, Chief Product Officer of Netology EdTech-company, discusses the mistakes that can be made when developing separate product and business strategies, the consequences that can be expected, and advises how to avoid them using Netology as an example.
Yana Arsyutina
How AI-generated software could turn your competitive moat into a puddle
With generative AI on course to code the majority of software we use, Beckett Johnson looks at how SaaS companies will need to adapt in order to stay competitive
Beckett Johnson
A case study: The journey to becoming a product-led company
Kirsten Mann