Tag
customer
7 ways to retain customers in the telecommunications field
In this article, Rustam Orudzhev, a senior telecom analyst, explores innovative, digital-first strategies for customer retention in telecommunications.
Rustam Orudzhev
How behavioral economics can improve product strategy
In this piece, Sabarinath Viji Selvam, a product manager at Daily.dev, explores how product managers can apply principles of behavioural economics and user psychology, in combination with the Octalysis framework, to develop effective product strategies.
Sabarinath Viji Selvam
5 lessons I learned after conducting 100+ customer interviews
In this article, Dmitry Vorontsov, a product manager at Netwrix, shares key lessons from his own experience to help you make the most of customer interviews, ensuring they lead to actionable insights and better product decisions.
Dmitry Vorontsov
Are you really understanding your users or going through the motions?
In this article, Meltem Naz Kaso, a UX Research leader, explores how to approach user interactions with the right intentions to create truly user-centric products.
Meltem Naz Kaso
The critical role of customer voice in product management
In this article, Prashant Mahajan, Founder of Zeda.io, explores the importance of the voice of customer, the challenges of integrating customer feedback, and effective strategies to navigate these challenges for sustained innovation and growth.
Prashant Mahajan
Why traditional product management may not work for Gen Z users
In this article, Chetan Zawar, a product lead at TikTok, explores the evolution of product management in the digital age, highlighting differences between Millennials and Gen Z in technology use and values. He advocates for an updated approach that emphasises authenticity, ethical practices, and rapid adaptation based on user feedback to cater to the nuanced needs of both generations.
Chetan Zawar
Build Relationships With Your Customers – Fabrice des Mazery on The Product Experience
The Product Experience