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Looking at the bigger picture by Rita Cervetto
28:26

Looking at the bigger picture by Rita Cervetto

Andres Phillips

As a product manager, you don’t want to only see part of something and use that information to make your decisions. In this ProductTank Edinburgh talk, Rita Cervetto, service design lead at Kaluza provides some insights on the benefits of service mapping in product discovery and how this can help you see the bigger picture. Watch

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In Search of Product/Market fit: How Setapp Found its Customers

Pavlo Pedenko
- 12 min read

Finding inspiration for customer journey mapping

Gleb Smolich
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Jon Dobrowolski
- 2 min read

Explore more topics

B2B product management
Artificial Intelligence (AI) & Machine Learning (ML)
Building Product Teams
Business Strategy
Data Driven Product Management
Digital Transformation
Diversity and Inclusion
Minimum Viable Product
OKRs
Prioritisation
Product Design
Product Research
Product Development Process
Product Ethics
Product Discovery
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