SUNDAY REWIND: Perfecting product roadmaps with Janna Bastow
Janna emphasises that a product roadmap is an alignment and communication tool. She says that it’s okay to keep it simple to start with – as long as you start with something.
Janna says that the key to perfecting product roadmaps is to focus on the opportunity first. Think about what your problems are and where opportunities arise from those problems.
She advises that you use OKRs alongside roadmaps to work collaboratively with the wider organisation. Although a roadmap doesn’t provide a timeframe, you can use OKRs to showcase your progress over a period of time.
Watch the original session: Perfecting product roadmaps with Janna Bastow
About the author
Eira Hayward
Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.