LATEST POSTS

Why do we Forget That Product Management is a Tough Career?

BY Rik Higham on May 14, 2018

Growing up, I wanted to be an astronaut – or a dinosaur. I think I got closer to being a dinosaur, I certainly did more practice! As an adult, if I could trade careers overnight I’d quite like to be an actor. The challenge of authentically playing different characters in different situations appeals to me, […]

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How do you Measure and Motivate Product Teams?

BY Cindy Cruzado on May 3, 2018

Product leaders frequently ask me how they should measure and motivate their product team members. Traditionally, product teams are measured on revenue and dates, so if a company hits its numbers within a specific timeframe, then members of the product team will continue to earn their paychecks. But what happens when product leaders want a […]

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Failure is Yours, Success Belongs to the Team by Tessa Cooper

BY James Gadsby Peet on May 1, 2018

Summary: A  ProductTank London talk that advises you accept that you are part of any failure that happens and be specific about the issues that you face. This helps you to work through them as a team and sets an example for others to follow. When success does come, make sure you expose the specific […]

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Ditch the Solution-First Mindset and Start by Defining the Problem

BY Ludivine Siau on April 26, 2018

Both in life and at work, we tend to come up with solutions before defining the problem they solve. From “I need to stop eating chocolate” to “let’s add Facebook Login to our online checkout”, we can’t help it. It’s natural – solutions and features are easy to imagine and talk about with other people. […]

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New Product Development: an Introduction to Gate Systems

BY Lisa Long on April 19, 2018

New product development is a risky business for companies – the failure rate for product launches hovers around 40%. A quick look at Product Hunt demonstrates there is a flourishing market for new products, all of them competing for our time and money. Companies that have previously found success with one product must invest in the next […]

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How Going Part-Time Made me a Better Product Manager

BY Jonathan Waddingham on April 18, 2018

In 2013, before Shared Parental Leave was a thing in the UK, I decided that I wanted to change my work-life balance from full-time to a four-day working week with one day of childcare. Part-time product manager roles are rare, but luckily I worked for an employer who was open to the idea. So after a successful […]

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Oh the Drama! What Product Managers can Learn From Actors

BY Alison Kemp on April 13, 2018

Sailesh Panchal, CTO at digital payments firm Orwell Group, is an unusual soul. He’s earned the gravitas he emanates from decades in software architecture and technology leadership.  However, what makes him stand out is a background in dance and acting, an Equity Card [the hard-won actor’s union card], and appearances in film and TV. This […]

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How to Simplify Your Value Proposition: A Case Study

BY Molly Norris Walker on April 11, 2018

It pays to be ruthlessly simple about your value proposition. While humans are emotional beings, the reality is they’re more likely to come to your product or service to achieve a clear transactional benefit. Acquire and convert more users by perfecting the most direct path to realizing that benefit. Here we look at a case […]

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Mapping Experiences by Jim Kalbach

BY Tremis Skeete on April 4, 2018

Jim Kalbach is a respected author, speaker, and instructor in information architecture and UX strategy and currently Head of Customer Success at online whiteboard business Mural. His latest book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation and in this talk from ProductTank New York he discusses the roles […]

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Pizzas, Minivans, and the Innovation Core Team

BY Noel Sobelman on April 3, 2018

We’ve all been aware of the benefits of organizing your team with a small, cross-functional core team structure since the early 1990s when Wheelwright and Clark published their seminal research in “Revolutionizing Product Development”. My colleagues and I used to joke that your entire core team should be able to fit inside a minivan. Today, […]

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