LATEST POSTS

Video: Jon Kolko – Where Do Great New Products Come From?

BY Martin Eriksson on July 10, 2015

Do great new products come from vision, process or hard work? In this awesome talk from Mind the Product San Francisco 2015, Jon Kolko, Founder and Director of Austin Center for Design, VP of Product at Blackboard and author of Well-Designed: How to Use Empathy to Create Products People Love, discusses how a new product Read more »

Level-Up Your Product Management Skills with Our #mtpcon Workshops

BY Martin Eriksson on July 6, 2015

After the success of our previous workshops we are running a new set on Thursday, September 10th at a dedicated venue on Hatton Garden, followed by the Mind the Product 2015 conference on Friday. Based on your feedback we’re going much more advanced and in-depth on three of the workshops and continuing to offer our Read more »

Video: Badass: Making Users Awesome by Kathy Sierra

BY Martin Eriksson on July 2, 2015

In another exceptional talk at Mind the Product San Francisco, Kathy Sierra talks about what makes a product experience magical and extraordinary, and what makes those experiences different from our typical frustrating product experiences. Normally these are seen as binary choices, an experience is either humdrum or extraordinary. But Kathy argues that every experience has Read more »

Want to improve your design process? Question your fidelity.

BY John Willshire on March 17, 2015

I was sitting in a cafe in Brighton a few months ago, having breakfast with Andy from Clearleft. We were talking about I thing I was working on, and I’d used the word ‘fidelity’ to describe how close a project was ‘to the real world’ specifically in terms of people, rather than products. We talked Read more »

Being Human in a Digital World: Lessons from the intersection of tech & culture

BY Martin Eriksson on January 2, 2015

Genevieve Bell is an anthropologist and leads Intel Labs’ interaction and experience research. She uses qualitative and quantitative research into what people want, their desires, hopes and dreams to inspire next generation product design and technical innovation. In this extraordinary talk at #mtpcon, she provokes and reflects on 15 years of researching the intersection of Read more »

Leisa Reichelt - Changing organisations to improve products

BY Martin Eriksson on November 7, 2014

Leisa Reichelt, head of user research at the UK’s government digital services, spoke to us at Mind the Product 2014 about how good design and good team work can create great innovative products, even within slow moving and conservative organisations. The key is to change the DNA of the organisation. In this talk Leisa shares some Read more »

Irene Au - Design is as important as technology

BY Martin Eriksson on October 24, 2014

Irene Au, operating partner at Khosla Ventures, led the user experience team at Google for six years and the user experience and design team at Yahoo! for eight years. In this talk she looks at how the different views of design at Google and Yahoo affected the companies. What was it about Yahoo’s organisational structure Read more »

Nir Eyal - Building habit-forming products

BY Martin Eriksson on October 10, 2014

Nir Eyal, the author and entrepreneur behind the book Hooked: How to Build Habit-Forming Products, talks about the secrets behind the success of companies like Facebook and Twitter. What is it that makes a product habit-forming and even addictive? Nir argues that it’s a hook that consists of a chain of events: a trigger, an Read more »

Kathy Sierra - Building badass users

BY Martin Eriksson on September 26, 2014

Kathy Sierra, who created one of the largest (and friendliest) developer communities, javaranch.com and the bestselling Head First tech book series for O’Reilly, talks about the sociological side of the product development – how to build badass users, not just badass products. She focuses on how to attract users, but also on how to keep Read more »

Video: Design as a Competitive Advantage

BY Martin Eriksson on February 14, 2014

Imagine you’re building a new product – say a Death Star. And it’s solving a particularly pesky problem – getting rid of Rebel Scum. You don’t really care what it looks like or if it’s particularly efficiently designed – so it tends to be seen as an engineering problem. But in the rush to market Read more »