User Experience (UX)
As product managers, we want to deliver products that our customers will love and this means that (among many other things) we need to know about User Experience (UX) – the process of designing products that are useful, easy to use, and delightful to interact with.
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Designing for Discovery
Booking travel online has evolved massively over the last decade, but unless you know where you want to go and when, they’re next to useless. For the 30% of travelers that don’t know, figuring out the right destination means relying on a travel agent or wading through hundreds of searches to find one that matches […] Read more »
Designing a Modern CRM
Tyler Tate is a leading UX designer, known for the 1KB CSS Grid, Founder/Head of UX of TwigKit and Head of UX for Nutshell CRM. He recently spoke at ProductTank and shared his experiences of building a brand new CRM – Nutshell – from scratch. […] Read more »
Lo-fi usability testing – Part 3: Ten top tips
We’ve already covered in the previous articles what usability is and why you need to test it and what you need to do to prepare for your usability tests. In this thrilling* conclusion to the trilogy, we get down to the nitty-gritty of how to run the tests and how to interpret and act on […] Read more »
Lo-fi usability testing - Part 2: Preparation
We’ve already covered in a previous article what usability is and why you need to test it. In this second instalment, I’ll be showing you what you need to do to prepare for your usability tests. Continue reading this article on I Manage Products… […] Read more »
Lo-fi usability testing - Part 1: Background
Quite a few people are put off usability testing because they think it’s complicated, time-consuming and expensive. What you may not realise is that you can run a set of usability tests in a single afternoon that will uncover eighty percent of the problems your product has. And the only specialist equipment you’ll need is […] Read more »