Video: Analytics for Non-Retail Environments

September 24, 2014 at 09:30 AM
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Alec Cochrane joined ProductTank London's August meetup to review practical examples of using analytics in non-retail environments. Alec, Digital Analytics consultant at When Can I Stop, has worked in analytics for 10 years on both the client and agency side in a number of different industries.

In this video, Alec (@whencanistop) shares case studies from his career to show how analytics can be used in environments where there's no transactional outcome.

About the author

Eve Kekeh

Eve Kekeh

Eve Kekeh is a final year International Management student at the University of Manchester. Having recently returned from a year studying branding, marketing and entrepreneurship at the University of Southern California, she is now interning for the lovely teams at Mind the Product and ProdPad.

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