LATEST POSTS

Sunday Rewind: How accurate is your UX research data? By Martina Kuvalja

BY Eira Hayward on June 23, 2024

In this #ProductTank London talk from 2019, researcher Martina Kuvalja looks at the application of user experience(UX), types of research methods, and bias and sampling.
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Deep dive: UX best practices for AI chatbots

BY Connor Joyce on April 16, 2024

Nine recommendations for building the most effective chatbot In the dynamic world of technology, the swift advancement of large language models has captured the attention of companies eager to integrate these innovations into their product strategies. The remarkable rise of ChatGPT has become a focal point, prompting teams to explore integrating chat experiences into their Read more »

The ten truths of customer-centric product teams

BY Leslie Grandy on January 23, 2024

Discover the 10 principles to be a successful customer-centric product team to drive positive customer outcome and increased loyalty. Read more »

Demystifying product thinking: A guide to user-centric innovation

BY Sid Saladi on January 18, 2024

A comprehensive guide unpacking everything about product thinking, from fundamental concepts to practical frameworks and tools. Read more »

User journey optimization

BY Dhia Eddine Bouali on December 26, 2023

Learn the mathematical analysis behind effective user experience design, ensuring your website or app remains user-friendly and results-driven. Read more »

SUNDAY REWIND: 8 rules for flow in product

BY Louron Pratt on December 3, 2023

Earlier this year, Ebenezer Diagi, Product Manager and Designer at ZIMVEST wrote a great guest post for Mind the Product on engaging your users through flow. In this Sunday’s rewind, we look back to this engaging piece. Read on for a quick recap. Read more »

The experience IS the product

BY Phillip Keiken on September 19, 2023

What if you cannot touch or feel your product? What if your product is more than a product? What if your product is the experience itself? Let’s start with a step back and review the age-old definition of Product. In its essence, a product can be defined as a tangible or intangible item or entity Read more »

Measuring the user experience by Tomer Sharon

BY Eira Hayward on June 26, 2023

In this #mtpcon San Francisco 2023 keynote, Tomer Sharon Co-founder and CXO at workplace experience platform anywell, talks about measuring the user experience and the advantages of high-level metrics. Watch the video in full of read on for his key points.  Read more »

How to redefine personalisation for your users

BY Shaan Bassi on June 9, 2023

Trouble is brewing in product personalisation, and it starts with user feedback. Shaan Bassi, Cofounder & CEO of product analytics platform Kouo discusses the state of user personalisation and provides a solution to unlock the potential of personalisation. Read more »

Why customer support is a vital part of brand promise

BY Rob Armstrong on May 25, 2023

Customer success and support are an imperative part of the overall user experience of a product. In this post, Rob Armstrong explains how product and customer teams can work together to create an effective product strategy.  Read more »