LATEST POSTS

SUNDAY REWIND: The only product metric that matters

BY Louron Pratt on March 20, 2022

In this Sunday Rewind episode, Josh Elman guides us through all the data noise to provide the only metric that matters. Read more »

SUNDAY REWIND: Everything a product manager needs to know about analytics

BY Louron Pratt on March 6, 2022

In this Sunday Rewind episode, we cast our minds way back to 2013, where Simon Cast, Co-founder of ProdPad and Mind the Product, explains everything that product managers need to know about analytics. Read more »

When not to use a North Star - Maahir Shah on The Product Experience

BY The Product Experience on March 2, 2022

Figuring out what to prioritise is one of a product team’s biggest challenges. Using a North Star metric to orient around can make it easier—but, as Maahir Shah, Product Manager at Facebook, tells us, it can also lead you in the wrong direction. Read more »

Your ticket to product analytics expertise by Ross Walker and Matt Smith

BY Andres Phillips on December 3, 2021

How does your product analytics strategy stack up? In this #mtpcon London+EMEA session, Ross Walker and Matt Smith from MixPanel, break down some of the things you can do to develop your product analytics expertise. Read more »

3 High-level KPIs for product managers to track

BY Jeremy Levy on November 30, 2021

Defining your metrics and KPIs isn’t easy. Start with these three, and use the insights you gather to identify more specific ones. Read more »

Metrics and KPIs every SaaS product manager should track

BY Tim Fergurson on September 30, 2021

It’s often difficult to decide on what to track since there’s so much data gathered. In this post, we explore some important metrics and KPIs that you should track and measure to make the right decisions. Read more »

SUNDAY REWIND: How can we build human-centred products

BY Imogen Schels on September 26, 2021

When you think about what your team’s metrics are measuring, do you feel confident that you’re measuring the right things? Are humans at the core of your thinking and are you really putting what people value front and centre? This Sunday rewind, we travel back to #mtpcon London in 2018 to hear from Kim Goodwin Read more »

Essential KPIs for data-driven product managers

BY John Allen on July 27, 2021

In the following article, we’ll explore the importance of KPIs in tracking product success. Taking into consideration various performance indicators can be essential in providing managers with the necessary data to identify this. Read more »

MTP panel: How to define the metrics that matter

BY Louron Pratt on April 1, 2021

In this exclusive Prioritised member session, our panellists, Ashley Fidler, John Cutler, and Adam Thomas, discussed how to create those hard-to-define ‘quality’ metrics. The panel, moderated by Emily Tate, Managing Director at Mind the Product welcomed: Ashley Fidler, VP Product at Pure Group John Cutler, Head of Product Research and Education at Amplitude Adam Thomas, Lead Read more »

The dos and don'ts of product analytics

BY Eira Hayward on April 2, 2021

Analytics help product people to realise their product goals through being evidence and outcome driven — today they are a vital part of any product person’s toolkit. This deep dive into analytics aims to give you some background information on analytics, some handy dos and don’ts and also shares some key insights from a new Read more »