LATEST POSTS

12 ways to reduce customer churn

BY Moran Malachi on January 19, 2021

Retaining customers is fundamental to product-led growth – here are some easy tips to get you started on the path to reduce customer churn. Read more »

How The Growing Importance of Customer Retention is Changing Product Management

BY Matei Culcer on September 24, 2020

The SaaS industry is undergoing a quiet revolution. Competition is increasing, products are becoming less differentiated, customers are becoming less loyal, and the cost of acquiring new customers is rising year after year. It’s within this landscape that retaining existing users has become just as important as acquiring new ones. This article focuses on the Read more »

Searching for Product/Market Fit

BY Chris Massey on June 7, 2016

Rodrigo Madanes has got 25 years of experience designing and developing successful web and mobile products at companies such as Skype and eBay. Rodrigo will talk about exploring product/market Fit, sharing his lessons learned about first focusing on the needs of a specific user segment. Rodrigo dives into what it means to find product/market fit, some Read more »