LATEST POSTS

A case study: how to produce a winning app redesign

BY Adelina Mihala on November 3, 2022

A failed redesign is expensive and has a big negative impact on user trust, satisfaction and business metrics. Here’s the story of how product managers at Wallapop turned a scary redesign into one that produced winning results. […] Read more »

A minimum viable product is not always a startup’s most valuable player

BY Srikrishnan Ganesan on August 11, 2022

A common startup practice is to first create a minimum viable product (MVP). We did not build an MVP but waited until the product felt full-featured and mature before engaging with potential customers. In this post, we’ll explain why this approach worked. […] Read more »

Beyond Amazon.com: Amazon-as-a-Service

BY Shiva Hullinakatte on July 26, 2022

Amazon recently announced a “Buy with Prime” option that will allow Amazon’s prime members to purchase off Amazon’s website in other participating online stores. How is Amazon able to offer such services externally? What is the real business strategy plan at play here? […] Read more »

A case study: how to speed up your bug reporting workflow

BY Sara Lacozza on June 16, 2022

In this article, we will share some learnings about a widely-perceived problem for product teams: incomplete bug reports. We will also discuss how to improve your reporting workflow to speed up the resolution of bugs.   […] Read more »

The wrong ways to be data driven

BY Maahir Shah on February 24, 2022

Data is a critical cornerstone of informing every single product decision we make today. Let’s look at all the wrong ways to be data-driven and how we can change that with a few concrete examples below. […] Read more »

A case study: Creating a relay design sprint in a remote setting

BY Viktor Nagy on January 11, 2022

How can you achieve a relay design sprint in an all-remote setting? I have tried it a few times already and would like to share my learnings with you to avoid my mistakes in this post. […] Read more »

A case study: Building a product without any full-time product managers

BY Francesco Wiedemann on January 6, 2022

In this post, you will learn how you can build an effective operating team of up to 30 people without the need for a full-time Product Manager. You will learn about a model of Shared Product Responsibilities (SPR) and get some examples of concrete building blocks that you can put in place with your team. […] Read more »

A case study - how to end cooperation with a software house or contractor

BY Katarzyna Malecka on August 12, 2021

So you outsource. If everything is going well and according to the plan and budget, then perfect. But what to do, if not? […] Read more »

A case study - measuring product manager success at Printify

BY Lauri Laineste on July 13, 2021

In this post, Lauri, senior product manager at Printify, shares some insights on how success is measured at Printify, one of the fastest-growing print-on-demand marketplaces in the world. You will learn tips and techniques that you can apply to your daily product management practices. […] Read more »

Mind the Product: Surviving 2020

BY Imogen Schels on April 29, 2021

We know that people enjoy product case studies and like learning about what other teams have been through, but it can be hard to find people willing to share. This is because real life often looks very different from the polished think pieces and frameworks that you see in most articles. But the truth is, […] Read more »