Video: Getting and staying focused – how to build great B2B products with a small team

B2B isn't an easy world, especially when you've only got a small team trying to serve a demanding market.

At ProductTank May, which was all about B2B Product Management, James Gill (@jamesjgill), CEO of GoSquared talked about how they built out a great B2B product with a small team.

He covered how they decide what to build next, how they spend more time building and less time meeting, and how they keep the whole team aligned with a fast-paced roadmap. James manages the GoSquared product from customer feedback and initial ideas to designing the actual UI that customers use, working closely with a small and tightly knit engineering team.