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Storytelling: Don't Convince; Inspire by Petra Wille
In this ProductTank Perth Talk, Petra Wille, Founder of Product at Heart, highlights the importance of storytelling and actionable strategies you can implement to present stories in a way that keeps your audience enthralled and involved. Read more »
Why community-led product development is the new Go-to-market
In her second post for Mind the Product, Naimeesha Murthy, Product Leader and Founder of Products by Women delves into community-led product development, and why it is important to build a thriving community around your product. Read more »
World Product Day Special - 10 Years of ProductTank, Arne Kittler & Selena Hadzibabic on The Product Experience
The story of the first ProductTank – held in the back room of a London pub, arranged by Martin Eriksson, attended by a handful of people – has been told many times. And so, to celebrate the 10th anniversary, we wanted to hear from someone else who was there, in the room, when it all Read more »
5 Lessons From Building Marketplaces by Pip Jamieson
TL;DR: Pip Jamieson, Founder and CEO of The Dots, takes us through the lessons that have helped her to realise that you have to start by understanding the community in which your marketplace exists. Then you can build something which genuinely adds value to everyone within it. What is The Dots? The Dots helps “no-collar” Read more »
8 Years of Growth in the World's Largest Product Management Community
Eight years ago today I started the ProductTank meetup in London so it’s a great time to look back, take stock of what we’ve built, and celebrate what has become the world’s largest product management community. In the Beginning Anyone who’s done product management for a while knows that this job can be a little Read more »
Product Management Survey 2016
What makes a product manager? From our previous surveys we’ve learned a lot about everything from team sizes and organisation structure to compensation and academic backgrounds. It’s now time to gather fresh data and see how product management is evolving as a craft and a profession, and we need your help. We’ve refreshed our Annual Read more »