Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Video

Product Management Conference

Artificial Intelligence (AI) & Machine Learning (ML)

From first click to Aha: How AI is rewriting user onboarding - Nichole Mace at INDUSTRY 2025 (Pendo)

Four habits to maximise your ROI on AI investment - Matthew Certner, (IBM) - INDUSTRY 2025

Nishrath A. is a freelance copywriter, currently working with Civic Champs, a technology company that helps nonprofits manage their volunteers. As a freelance copywriter, her primary goal is to help businesses communicate their value in a compelling and effective way.

When she isn't working, you will find her staring intently at Visual Studio, trying to find bugs that have invaded her code.

Nishrath A

Building Product Teams

Breaking down misconceptions to create healthier teams by Adrian Howard

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Product Leadership

San Francisco

Modern-day leadership by Janice Fraser

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Product Launch

5 key practices to build a better product, Adam Mullett, ProductTank Perth

With his background in technical editing, community building and product marketing, Chris' approach to product management is inherently centered around user narratives. He spent the first few years of his career working with the B2B developer products, prototyped an experimental technical publishing platform along the way, and then kick-started the Mind the Product platform. You can find him at ProductTank, or on twitter as @camassey.

Chris Massey

Agile Product Development

Building Successful Product Development Teams, by Simon Colmer

Business Strategy

Product Strategy

Bottom-Up Product Strategy – The State of Product, by Susana Lopes

With a career founded in writing, I pivoted to Product, enjoying the challenges offered by managing diverse products while bringing clarity of communication to my work. I&#39;m passionate about seeing how fast the space is evolving, and always interested to be part of the conversation, whether as a contributor, or writer.

Jon Horvath

Product Optimisation

Tech and the New Normal by Benedict Evans

Imogen brings more than 10 years of experience in print and digital to her role as Director of Content Strategy for Mind the Product. The core of her experience comes from 10 years working as an editor for Bauer Consumer Media, a division of Europe’s largest privately-owned publishing group, and as Head of Content for Benivo, an award-winning startup.

Imogen Schels

Watch the #mtpcon Digital 2020 Keynotes

Helene is a product manager at Neo4j, with a specialism in mobile technology. She has a holistic appreciation of what goes into building high-performing teams who can translate problems into product solutions which improve people’s lives. She likes conversations, especially the ones that challenge the obvious. You can reach out to her on LinkedIn

Helene Sanchez

Product Design

Product Vision 2020

Prioritisation

Product Roadmap

Startup Roadmaps and Prioritisation, by Ahmed El-Sharkasy

Product/Market Fit

What is product/market fit? By Janna Bastow

Hiring and Developing Product Managers

Where Does Product Fit? What's Being a CPO Really Like? Dave Wascha Tells All

Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

Data Driven Product Management

Make Better Product Decisions by Using Quantitative and Qualitative Data, by Brian Tran

Building And Scaling Empowered Teams: AMA With Nate Walkingshaw

Laura joined the Mind the Product as a marketer in 2019. She now spends her time in the membership team, getting to know members and continuing to evolve the membership program.

In a previous life, Laura split her time between working on freelance marketing projects in the arts and running her Mexican street food truck (she misses the tacos but not the late nights!). Nowadays, she’s all about reaching product people across the globe and nurturing this wonderful community.

When Laura’s not at work, you can find her chipping away at one of her unfinished novels, hanging out with her senior dog Pheobe, or walking somewhere pretty.

Laura Phillips

How Product in APAC Has Adapted During COVID: In Conversation With Colin Pal

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