Product Roadmap
A product roadmap is a strategic communication tool. Its purpose is to show your team and other stakeholders what your product vision is and how it breaks down into product strategy and the product development initiatives needed to achieve that strategy. A product roadmap is not a gantt chart, and it’s not a device for showing off every last detailed feature in your development plan – instead a product roadmap should focus on high level themes aligned around customer outcomes.
LATEST POSTS
What Monzo Learned From Scaling its Lending Team
I’m a product manager at Monzo. We’re a UK-based bank and our mission is to make money work for everyone. We recently reached 1,800,000 current account customers – after launching in January 2018 – and are focusing on growing our user base and revenue. We’re currently profitable on a per user basis, but not overall as […]
Product Strategy, the Missing Link by Nicholas Goubert
It may be obvious, but defining your strategy, goals, and mission is something we all need to have rooted at the heart of everything we do – but it’s very easy to get pulled in countless different directions while we try to deliver against these. In this talk at MTP Engage Manchester, VP of Digital […]
Prioritization: How to get rid of Those Pesky Bugs?
As a product consultant and trainer, I hear a lot of similar questions over and over. Many are what you might expect and are regularly debated on Twitter: “What’s the difference between a product manager and a product owner?” “How should I manage my roadmap?” “Do product managers need to know how to code?” But […]
A Product Manager's Approach to Building Integrations for SaaS Software
Software as a service (SaaS) has become much more attractive to customers as SaaS companies embrace the idea of offering rich integrations with other platforms. All of which means that open APIs have become an important aspect in driving growth, because a stellar API means that it becomes easier to integrate with your SaaS. Easy […]
Podcast: Roadmaps, OKRs, Vision and Prioritisation with Bruce McCarthy
Bruce McCarthy was the president of the Boston Product Management Association, is the founder of consultancy Product Culture and co-wrote the book on roadmapping, Product Roadmaps Relaunched. He joined us live at the Mind the Product Leadership Forum to chat about how he builds his own roadmaps, prioritisation, product vision, OKRs and quite a bit more. Quote […]
Nail your Backlog Priorities by Figuring out Return on Effort
Prioritization of work is hard: it’s often more an art than a science. Unless you work in an organization that has mastered the delicate balance of work from a prioritized roadmap as well as customer requests, you too may often be faced with squeaky-wheel prioritization: The customer yelling the loudest (or the one who last […]
Escape From the Feature Roadmap to Outcome-driven Development
I’ve made a lot of roadmaps in my time. In fact, in the first three years I was at WorldRemit, I counted that I represented our company roadmap in 10 different ways. This reformatting was always an attempt to make the roadmap work harder: to bring more focus, communicate more effectively with stakeholders, keep a […]
Product Roadmaps in Five Easy Pieces
. . . so my investor said that I need a product manager to do our product roadmap?” When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”. So I’d dig a little deeper to find out what they really needed, and it was often a return […]
Roadmaps are Dead! Long Live Roadmaps! by C. Todd Lombardo
Do you ever feel like breaking up with your roadmap? In his talk from #mtpcon San Francisco, C. Todd Lombardo takes on a topic that is emotional to most of us as product managers – the product roadmap. Why do we Ship the Wrong Thing? In modern product management, we have multiple frameworks and tools […]
Growing up Lean: Lean Strategies for Maturing Products
Building an MVP and launching a product is actually the easy part. It’s much more difficult to manage a product in its maturity or decline stages, so I wanted to tackle the challenges of a product that’s past its initial growth stage, and share some tips on: – How to avoid becoming a feature factory, […]