The journey to becoming customer-centric at Pfizer: Atif Faruqui (Director, Developer Products and Platforms, Pfizer)

Join our conversation with Atif Faruqui, Director of Developer Products and Platforms at Pfizer, as he illuminates the path the pharmaceutical colossus took towards a product-focused approach. He takes us behind the scenes of Pfizer's strategic pivot, highlighting the signals that spurred the company's leadership to champion a customer-centric approach. 

Featured Links: Follow Atif on LinkedIn | Pfizer | 'What's a Proof of Concept? The Complete Beginner's Guide' feature at Career Foundry | 'The Rising Importance of Product Managers in Digital Transformation' piece at Emergn