I've been in the digital industry for over 10 years and have worked across small and large charities, as well as my own freelance projects. I am now Director of Digital at the sector leading creative agency William Joseph. 

Having been at Cancer Research UK for the last four years, I have been able to work on high volume, high profile campaigns such as Race for Life, Dryathlon and the much-quoted #nomakeupselfie. 

In that time I helped drive forward the charity’s digital product and marketing capabilities to be some of the most respected and successful in the sector. 

I'm always excited to work with other organisations, share expertise and swap cat gifs. Give me a shout!

James Gadsby Peet

#mtpcon

We can Build Better Things Together by Martin Eriksson

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Product Management

Sunday Rewind: Metrics don’t have all the answers: a human-centered approach to business strategy by Samihah Azim

An Anthropic report on Claude misuse, Intel restructuring and layoffs: This week’s news round-up

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🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Why great product managers think like therapists

When your product is not THE product by Emily Tate at #mtpcon London 2025

Spotify invests in non-English audiobooks, new product chief at Trainline: This week’s news round-up

What AI can’t—and shouldn’t—do for product managers

How and when to sunset features – Roni Ben Aharon (CPO, Craft.io, Booking.com, Wix)

Louron serves as the Editor at Mind the Product, bringing nearly a decade of experience in editorial positions across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or Twitter.

Louron Pratt

Career

July’s top product management content

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Experimentation

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Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://www.mindtheproduct.com/the-product-experience/">The Product Experience homepage</a>.

The Product Experience

Enterprise Product Management

Building Communities That Work – Emily Webber on The Product Experience

Imogen brings more than 10 years of experience in print and digital to her role as Director of Content Strategy for Mind the Product. The core of her experience comes from 10 years working as an editor for Bauer Consumer Media, a division of Europe’s largest privately-owned publishing group, and as Head of Content for Benivo, an award-winning startup.

Imogen Schels

Community Stories

Stories From the ProductTank Community – Bangkok

Rosemary is an experienced product manager who has specialized in software development, agile enablement and lean methodologies for the past seven years. She has worked across diverse domains including government, finance, retail and enterprise. After starting her tech career in the New York City start-up scene, she moved into consulting and has spent time with ThoughtWorks and Pivotal Labs London. She has done freelance consulting and training with incubator programs like start-up bootcamp, done UX research on four continents and likes cold water surfing.

Rosemary King

product community

The Importance of Connection and Community

Andrew's been in product since 2009 when he started work at Xero as one of their first product managers. Over the following six years he learnt a huge amount about product leadership principles, hiring product people, broad stakeholder management, team models, customer engagement and empowering teams to do their best work. After Xero he worked as the Global Head of Product for a small startup building holograms (a story for another time!) and for the last two and a half years has been building his own business as a Product Leadership Coach on a mission to raise the understanding and practice of product leadership across New Zealand.

Andrew Tokeley

The Birth of a Product Community

Culture

South and Latin America – Guido Lonetti on The Product Experience

Liam helps to build digital products and product teams as a freelance product manager. Connect with him on LinkedIn.

Liam Smith

Becoming Product Manager

How do you become a product manager?

Since discovering how to program ‘Hello World’ on a vintage Toshiba in the 80s I have worked across telecommunications, manufacturing and insurance industries to deliver value products that solve real user problems. I am driven to inspire and develop others to build the right thing and be driven by outcomes. I deliver value by focusing on the user, accepting inevitable change, being Agile and minimizing risk. I am co-founder of ProductTank Derry-Donegal. I am a world nomad, having travelled and lived around the world, underpinned by the IT industry.

Emma McLaughlin

Why ProductCamp is so Valuable for Product Managers

Senior digital product manager at Manchester City Football Club with extensive experience of web, mobile, broadcast and OTT application development. Special interest in developing platforms and delivery of complimentary content across a variety of screens. In 2011, I brought ProductTank to Manchester and have been organising events for Product Managers in the city ever since.

Graeme Goulden

#Mtpengage

Introducing the Speakers for MTP Engage Manchester 2019

Co-founder of <a href="http://www.prodpad.com">ProdPad</a> and Mind the Product who run ProductTank, ProductCamp London and Mind the Product conferences in London and San Francisco. Blogs about Product Management at MindTheProduct.com &amp; ProdPad.com. Simon began his career in Space Engineering, where he developed a Fortran realtime program to automate satellite operations. He then traveled around the world before a stint in the Australian Army.

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