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Mind the Product 2013
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44:53
Video: Your product doesn’t sell itself
What are the elements of a successful product? It’s never one thing but in addition to building an awesome product, it’s also about external factors (like market maturity, demand, etc) and of course marketing. It’s never just “build it, and they will come” but about achieving the right fit between all three. Skeptical? Over 450,000

28:07
Video: Design as a Competitive Advantage

29:41
Video: Product Design for Tomorrow

31:44
Video: Lean Product Development

26:05
Video: Innovations that matter
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Martin Eriksson
- 1 min read


Martin Eriksson
- 1 min read


Martin Eriksson
- 1 min read


Charlotta Buxton
- 14 min read