LATEST POSTS

Build your very own metric tree

BY Ben O'Donnell on December 26, 2023

This article describes a collaborative workshop designed to help product teams better visualise their metrics. Read more »

An approach to a data-driven product launch

BY Jaskaran Sachdeva on November 16, 2023

In this guest post, Jaskaran Sachdeva, Product Manager at Carwow, discusses why I believe a data-driven approach is the most effective for product teams, unlike other, more knowledge and instinct-based approaches. Read more »

Balancing long-term metrics and OKRs using the Product Strategy Metrics Sandwich by Tim Herbig

BY Nishrath A on September 8, 2023

In this ProductTank Heidelberg Talk, Tim Herbig, a product management coach and consultant, provides a sandwich model to implement product strategy effectively. Read more »

Measuring the user experience by Tomer Sharon

BY Eira Hayward on June 26, 2023

In this #mtpcon San Francisco 2023 keynote, Tomer Sharon Co-founder and CXO at workplace experience platform anywell, talks about measuring the user experience and the advantages of high-level metrics. Watch the video in full of read on for his key points.  Read more »

Mirror, mirror on the wall, how is product management performing?

BY Sigi Osagie on May 2, 2023

In this guest post, Sigi Osagie explains why KPIs should provide a view of product management’s status and progress from several perspectives and reveal the organisational health of the function.  Contemplating what true product management success means is a valuable exercise. For starters, it may force some organisations and product leaders to realise that authentic Read more »

The 9 ugliest truths about NPS in B2B

BY Paula Stürmer on April 6, 2023

NPS is a widely used measure of customer satisfaction. But the simplicity of the survey that made it gain popularity has its pitfalls, especially in B2B products. Read more »

How to identify your North Star Metric

BY Vignaraj Gadvi on September 20, 2022

A north star metric is an essential tool for navigating your business. It’s a number that allows you to measure how successful or unsuccessful you are in achieving your goals. Let’s jump into identifying the best metric for your product. Read more »

Metrics don't have all the answers: a human-centered approach to business strategy by Samihah Azim

BY Andres Phillips on June 28, 2022

In this #mtpcon Digital Americas session, Samihah Azim, Product Designer at Cash App, explains the importance of taking a more human-centred approach to business strategy. Read more »

Setting up a product function from scratch - Maggie Crowley on The Product Experience

BY The Product Experience on May 18, 2022

What would it be like to join a new company and set up a new product from scratch? On this week’s podcast, we spoke to Maggie Crowley all about her experiences of doing this and her best tips. We also had some time to discuss best practices with metrics and hypotheses in product.  Read more »

Measuring the right North Star metric

BY Sebastian Straube on April 7, 2022

This article focuses on measuring the right things in order to build successful products. It discusses different types of metrics and provides an actionable framework that can be used by Product Managers to measure the path from the customer problem to reaching the product vision Read more »