Martin Erikkson

instructor

Martin Erikkson

Author of The Decision Stack

With over 30 years building businesses, products, and teams across multiple markets and industries, Martin Eriksson bridges the gap between the boardroom and the teams doing the work. He's advised over 150 companies on embedding strategic clarity throughout their business, helping them align from vision to execution so their people can make better decisions, faster. Today, Martin works as a board member, strategic advisor, and coach. His upcoming book, The Decision Stack, distils everything he's learned about helping startups, scaleups, and enterprises navigate inflexion points, clarify their strategy, and finally move at pace. Martin is an engaging and sought-after speaker, offering authentic talks filled with hard-won expertise. Having built digital products since 1994, his perspective is both experienced and approachable: he's not shy about mistakes made and lessons learned. From strategy and alignment to leadership and growth, Martin packs his talks with practical insights that turn big ideas into concrete actions you can take immediately. Martin has worked his way through companies of various sizes, including The Financial Times, Monster, Huddle, Covestor, and Cazoo. He most recently served as Product Partner at EQT, one of the world's largest private investors. As the Founder of ProductTank and Co-Founder of Mind the Product - together, the world's largest product community, active in over 200 cities - and co-author of Product Leadership (O'Reilly, 2017), he has helped define the product management discipline and shaped the practices of a generation of product leaders.

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