LATEST POSTS

Hiring Product Managers: Using Product EQ to go beyond culture and skills

BY Kate Leto on March 12, 2021 for MTP Leader Members

In my book, Hiring Product Managers: Using Product EQ to go beyond culture and skills, there’s a specific tool that’s proved useful for a number of product leaders. In this post, I’m sharing that tool – the Role Canvas, along with an excerpt introducing it. About the book In the book, I tell the story of […] Read more »

P This, M That, by Marc De Pape

BY Andres Phillips on August 21, 2020

The acronym “PM” and also the role of a product manager means something different everywhere. In this ProductTank Toronto talk, Marc De Pape, Director of Strategic Design at Rangle.io, dissects the product manager role from its early beginnings to the current role and a potential future. Watch the video to see Marc’s talk in full. Or […] Read more »

Demystifying the Technical Product Manager Role, By Anthony Ilukwe

BY Andres Phillips on July 21, 2020

In a 2018 ProductTank Toronto talk, Anthony Ilukwe, then Director of Product at PathFactory, shared with us his views and experiences about the role of a Technical Product Manager (TPM). He highlighted some of the misconceptions and misunderstandings he sees in the community and deconstructs what he sees as the key factors and skills that differentiate […] Read more »

How Going Part-Time Made me a Better Product Manager

BY Jonathan Waddingham on April 18, 2018

In 2013, before Shared Parental Leave was a thing in the UK, I decided that I wanted to change my work-life balance from full-time to a four-day working week with one day of childcare. Here’s how it made me a better product manager. […] Read more »

The Testing Mindset - How to Find Product/Market fit

BY Gregor Ilg on February 27, 2018

“There is a way to do it better. Find it!” Thomas Edison Here’s the thing with innovation, you can’t just tell people to be innovative. A great idea doesn’t always come when you’re sitting at your desk between 9:00am and the end of your working day. Here at etventure we’ve tried various approaches to innovation […] Read more »

Optimize for an Experience not a Platform

BY Aaron Glazer on January 26, 2018

The pace at which new platforms are introduced is increasing rapidly. This means that our customers are always looking for the next opportunity to get their hands on new technology and use it in complex, exciting ways. Virtual reality (VR) and augmented reality are the buzzwords we can’t seem to escape or get enough of. Last year […] Read more »

A Product Manager's Guide to Replatforming

BY Cyril Le Roux on January 22, 2018

Replatforming is arguably one of the most difficult things you can tackle in a product management career. And if experience is about learning from mistakes, let’s just say that I have a lot of experience on replatforming. First,we should start with a quick definition. Here, replatforming is about replacing the computing platform on which a […] Read more »

Good Behavioral Product Manager, Bad Behavioral Product Manager

BY Kristen Berman on January 17, 2018

A good product manager generally has a keen instinct for human behavior. However, the best product managers have learned how to incorporate the science of human behavior in a more rigorous way than just relying on instinct. This post (with a nod from Ben Horowitz’s seminal post) introduces the idea of a behavioral product manager (BPM) – a product […] Read more »

Product Management Is Not Project Management

BY Spenser Skates on January 8, 2018

As a product manager, it’s easy to get caught up doing the wrong job. With so much time and energy going into shipping great products, the project management demands of it all often create a center of gravity that’s hard for even the most veteran product managers to escape. But the most successful product managers know […] Read more »

Product Design: Let's get Emotional

BY Terry Cordeiro on December 12, 2017

Having spoken at conferences twice this year on the subject of design and emotion, I was spurred into writing this post by the number of people who gave me positive feedback. Why is Designing for Emotion so Important? When we recall past experiences, we are not wired to remember the whole experience with total accuracy. […] Read more »