LATEST POSTS

Using traditional product frameworks in modern growth practices

BY Christina Bourne on May 2, 2023

Christina Bourne explains why growth product managers shouldn’t abandon their more traditional product development frameworks to deliver great monetizable experiences. Read more »

Survey insights: Economic downturn is driving companies to embrace product-led growth

BY Louron Pratt on February 17, 2023

In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here are some key takeaways that we learned. The rise of product-led growth A key finding from our report revealed that 54% of respondents say their Read more »

The PM Capsule Wardrobe (a growth playbook) by Sharon Anne Kean

BY Eira Hayward on December 19, 2022

In her keynote session at #mtpcon London 2022, Sharon Anne Kean, Product Lead and Head of Global Expansion at Wise, talks about the tools she finds most useful to deliver maximum impact when she doesn’t have much time for product management work. Read more »

When it comes to product growth, the traditional funnel model is no longer enough

BY Nick Chasinov on October 4, 2022

In this Guest Post, Nick Chasinov, founder and CEO of Teknicks discusses why product marketers should transition from the funnel model to growth loops.  Read more »

The secret guide to product growth - Daphne Tideman on The Product Experience

BY The Product Experience on April 13, 2022

What is the secret to exponential product growth? Daphne Tideman, Growth Coach, joins us on the podcast this week. She discusses Product/market fit, the importance of business/channel models, and where companies go wrong when looking to grow their products. Read more »

12 ways to reduce customer churn

BY Moran Malachi on January 19, 2021

Retaining customers is fundamental to product-led growth – here are some easy tips to get you started on the path to reduce customer churn. Read more »

Product Growth Engine by Dave Martin

BY Andres Phillips on January 10, 2020

In this MTP Engage Manchester talk, Dave Martin, Product Coach at Right To Left, provides us with a way to get over the product adoption curve and build more successful products. His key points include: Product adoption life cycle Product growth chasm The path up the adoption curve Watch the video to see Dave’s talk Read more »

The Mindset of Empowerment by Laura Scanga

BY Rachel Nurse on August 15, 2019

As a product manager you’re the monkey in the middle. You have multiple stakeholders, all with different and sometimes competing demands, and it’s your job to manage these. A successful product manager will remove themselves as a barrier, and bring people to a shared understanding through a customer mindset. In this ProductTank London talk, new Read more »

Growth Hacking for Product Managers by Chris Long

BY Mareike Leitermann on March 26, 2019

Chris Long, Product and Growth Leader and part of the new product development team at Booking.com, introduced the ProductTank community of Karlsruhe to processes and models to drive product growth. Growth and Product Management Chris says that product managers often are unaware of their responsibility in the growth process. Although many areas in a business Read more »

An 8-Step Framework for Product Growth by Sylvia Ng

BY Kyle Lubieniecki on March 21, 2019

As a product professional, your company is looking to you to meaningfully change the bottom line. But are you getting the results you want? Or are you putting in countless hours only to feel like you’re not making enough progress? If you want to seriously develop a product growth competency, how do you ensure success Read more »