LATEST POSTS

Learnings from London: What is it like to hold Google in your hand?

BY Louron Pratt on September 23, 2022

This week, we look back to #mtpcon London 2018. Google at the time just moved to making hardware such as Google Home. In this talk, Ivy Ross, Google’s VP of Design for Hardware at the time, led a keynote talk on working out what it felt like when you held Google in your hand. […] Read more »

The importance of an intrapreneur mindset for product design teams

BY Scott Jones on September 13, 2022

Intrapreneurs are – in the simplest terms – an internal entrepreneurial force within an organization –– self-motivated, action-oriented problem solvers who thrive when empowered to take the driver’s seat in delivering value to customers, the team, and the company overall. This article explores why it’s important to inherit that mindset in product design teams. […] Read more »

SUNDAY REWIND: Stop thinking about the user interface

BY Eira Hayward on August 28, 2022

This week’s Sunday Rewind takes us back a few years to an article from Juan Jose Ramirez that unpicks our approach to product design and suggests a design methodology that product managers may find useful to add to their workflow. The author says that most product professionals start with a high-end design for their product […] Read more »

A case study: launching a custom product for solar roof innovator SunRoof

BY Katarzyna Malecka on August 18, 2022

Swedish company SunRoof makes solar roofs, combining solar power solutions with a unique roof design. In 2020, SunRoof started to expand into other EU countries – Poland, and Germany – and then to the USA. Its timing was good: the demand for clean energy was already surging, and consumers were increasingly aware of the advantages of energy self-sufficiency. […] Read more »

NFT: the new playground for product designers

BY Ziyun Liang on August 4, 2022

If you have ever considered delving into an NFT project, know that there will be some culture shocks — it might take a while to wrap your head around the basic verbiage. After that, there were three main culture shocks that product design leader, Ziyun Liang learned. […] Read more »

Designing inclusive products — Saielle DaSilva on The Product Experience

BY Louron Pratt on July 27, 2022

We all know what product design is but what does inclusive design, and why does it need to be a priority for product managers? On this week’s podcast, we were joined by Saielle DaSilva, Director of User Experience at Cazoo to talk all about designing products for people who might face limitations when using your product. […] Read more »

Product management meets UX design by Tanmay Goel, Emi Kwon, Simran Kaur

BY Andres Phillips on May 27, 2022

In this #ProductTank Tokyo panel discussion, Emi Kwon and Simran Kaur discuss how UX design and product management are intertwined and the need for collaboration between the two disciplines. The panel, moderated by Tanmay Goel, Product Manager at Rakuten welcomed: Emi Kwon, UX Lead of the Experience Design Group at a global insurance company Simran […] Read more »

Making your product more accessible

BY Peter Bricknell on May 19, 2022

Today is Global Accessibility Awareness Day. But why should Product Managers care about accessibility? In this post, we’ll tell you a quick story and the tips learned… […] Read more »

Beyond human-centered design by Saielle DaSilva

BY Andres Phillips on April 22, 2022

While we build products around personas, there are plenty of reasons why product managers should be looking at the bigger picture. In this ProductTank NZ talk, Saielle DaSilva, Head of User Experience at car buying site Cazoo, talks about moving beyond human-centered design. […] Read more »

Product and UX design - effective ways to work together

BY Eira Hayward on March 14, 2022 for Prioritised Members

Product designers, UX designers, information architects – whatever title you choose for them – are the product people with responsibility for user experience. They play an essential role in shaping a product. How do they work to best effect with product managers? What do they want from their relationship with product management, and what in reality do they get? […] Read more »