Nishrath A. is a freelance copywriter, currently working with Civic Champs, a technology company that helps nonprofits manage their volunteers. As a freelance copywriter, her primary goal is to help businesses communicate their value in a compelling and effective way.

When she isn't working, you will find her staring intently at Visual Studio, trying to find bugs that have invaded her code.

Nishrath A

OKRs

Balancing long-term metrics and OKRs using the Product Strategy Metrics Sandwich by Tim Herbig

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Product Management Conference

Product Management Metrics and KPIs

User Experience (UX)

Measuring the user experience by Tomer Sharon

Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

Artificial Intelligence (AI) & Machine Learning (ML)

Metrics don't have all the answers: a human-centered approach to business strategy by Samihah Azim

Video

Your ticket to product analytics expertise by Ross Walker and Matt Smith

Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

MTP panel: How to define the metrics that matter

Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://www.mindtheproduct.com/the-product-experience/">The Product Experience homepage</a>.

The Product Experience

Podcast

Product Management Skills

Startup Product Management

Podcast: Marketplace Thinking and Fur Babies with Christopher Nheu

I've been in the digital industry for over 10 years and have worked across small and large charities, as well as my own freelance projects. I am now Director of Digital at the sector leading creative agency William Joseph. 

Having been at Cancer Research UK for the last four years, I have been able to work on high volume, high profile campaigns such as Race for Life, Dryathlon and the much-quoted #nomakeupselfie. 

In that time I helped drive forward the charity’s digital product and marketing capabilities to be some of the most respected and successful in the sector. 

I'm always excited to work with other organisations, share expertise and swap cat gifs. Give me a shout!

James Gadsby Peet

Business Strategy

Product Management

Product Management Characteristics

Driving Growth vs Building Core Value by Roan Lavery

Data Driven Product Management

Product Analytics

Product Ethics

How can we Build Human-Centred Products by Kim Goodwin

Yoav Yechiam is the Chief Analytics and Product Strategy consultant at Y-Perspective - Product Consulting firm. Apart from consulting, Yoav teaches Analytics courses and workshops, lectures on Product Strategy and Analytics and has published a few articles on these subjects.

Yoav Yechiam

Why do you Need to Rethink Your Analytics Strategy?

Shubham has been working in the technology space since 2003. Starting as a software developer, he moved through different roles for 9 years. Subsequently transitioning to business roles after completing his MBA at HEC Paris, he has worked in product roles in B2C and B2B space. He volunteers for the Product Tank team at Oslo.

Shubham Bhattacharya

Product Leadership

Davide Vitiello – Focus vs Product Team Structures

Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

Product Marketing

The only product metric that matters by Josh Elman

<a href="https://www.linkedin.com/in/jess-lane-72152a123">Jess</a> loves coming to ProductTank and summarising the videos as an excuse to spend even more of her time exploring product management and product making. She's the first Product Manager and longest standing employee at Hire Space - a start up platform that helps users find inspiring venues for events. Get in touch for product chat or recommendations of the latest, cool event spaces!

Jess Lane

What is Product Management?

Product Management Tools in Everyday Life – Oisin Zimmermann (ProductTank Oslo)

With his background in technical editing, community building and product marketing, Chris' approach to product management is inherently centered around user narratives. He spent the first few years of his career working with the B2B developer products, prototyped an experimental technical publishing platform along the way, and then kick-started the Mind the Product platform. You can find him at ProductTank, or on twitter as @camassey.

Chris Massey

San Francisco

Outcome-Driven Innovation for Product Managers

Product Lifecycle

Product Lifecycle Management – Beyond the Early Adopter

Tricia Cervenan leads product at Apptentive, and brings seven years of mobile product management experience from ESPN and Quicken Loans. She also teaches Product Management at General Assembly. Throughout her career, she has spearheaded over 15 product launches and picked up an affinity for Lean and agile coaching. Tricia was named one of Mobile Marketer’s Women to Watch in 2012.

Tricia Cervenan

Community Post

When Customer Feedback Leads, Positive Metrics Follow

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