Topic videos

Experiment like a boss by Merissa Silk
47:02

Experiment like a boss by Merissa Silk

In this ProductTank Sofia talk, Merissa Silk, Senior Staff Product Manager at Onfido, provides 10 guiding principles when doing product experiments and when bringing the culture of experimentation to your team. Consistent growth relies on experimentation. It can take different formats in modern organisations, from A/B and multivariate testing to alpha, beta, and hypothesis-driven development.

46:41

Learnings from London: Tech and the new normal by Benedict Evans

36:56

What’s stopping teams from running experiments by Cameron Savage

42:55

Product’s role in experimentation culture by Terry Lee

30:36

Stay Humble or Be Humbled — Case Studies from the Experimentation Trenches by Anthony Rindone

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