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49:17
Why commitment culture wins by Damian Hughes
In this ProductTank Manchester talk, Damian Hughes proposes that we should strive to create “commitment cultures”, as this kind of culture more often wins than other forms of culture. Damian roots the talk, and his book, on taking the lessons from a high-performing sports team – FC Barcelona – and applying them to business.
30:07
Behavioural Design – What, Why and How