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Product Management

Three product leaders to learn from at #mtpcon inside Pendomonium

Imogen brings more than 10 years of experience in print and digital to her role as Director of Content Strategy for Mind the Product. The core of her experience comes from 10 years working as an editor for Bauer Consumer Media, a division of Europe’s largest privately-owned publishing group, and as Head of Content for Benivo, an award-winning startup.

Imogen Schels

<p>When you think about what your team&#8217;s metrics are measuring, do you feel confident that you&#8217;re measuring the right things? Are humans at the core of your thinking and are you really putting what people value front and centre? This Sunday rewind, we travel back to <a href="https://www.mindtheproduct.com/mtpcon/london/" target="_blank" rel="noopener">#mtpcon London</a> in 2018 to hear from Kim Goodwin who gets us thinking about the metrics we choose to measure.</p>
<figure id="attachment_14213" aria-describedby="caption-attachment-14213" style="width: 1024px" class="wp-caption aligncenter"><a href="//wp-content/uploads/2018/11/Kim-Goodwin-at-mtpcon-London.jpg"><img loading="lazy" decoding="async" class="wp-image-14213 size-large" src="//wp-content/uploads/2018/11/Kim-Goodwin-at-mtpcon-London-1024x684.jpg" alt="Kim Goodwin at mtpcon London" width="1024" height="684" srcset="/wp-content/uploads/2018/11/Kim-Goodwin-at-mtpcon-London-1024x684.jpg 1024w, /wp-content/uploads/2018/11/Kim-Goodwin-at-mtpcon-London-300x200.jpg 300w, /wp-content/uploads/2018/11/Kim-Goodwin-at-mtpcon-London-768x513.jpg 768w, /wp-content/uploads/2018/11/Kim-Goodwin-at-mtpcon-London.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></a><figcaption id="caption-attachment-14213" class="wp-caption-text">Kim Goodwin speaking at #mtpcon London</figcaption></figure>
<p>Kim suggests that by simply focusing on metrics, rather than the humans behind them, we risk making bad decisions that have unintended consequences for people and society. &#8220;Until we learn to measure what we value, we will continue to overvalue what we measure,&#8221; she says.</p>
<p>Watch Kim&#8217;s talk, <span style="font-weight: 400;"> </span><a href="https://www.mindtheproduct.com/how-can-we-build-human-centred-products-by-kim-goodwin/" target="_blank" rel="noopener">How can we Build Human-Centred Product,</a> in full and explore more insights in our <a href="https://www.mindtheproduct.com/tag/sunday-rewind/" target="_blank" rel="noopener">Sunday Rewind content series</a>. You can also find out how to join us at the next <a href="https://www.mindtheproduct.com/mtpcon/london/" target="_blank" rel="noopener">#mtpcon London</a> here.</p>
<p><a href="https://www.mindtheproduct.com/category/product-management-career/" target="_blank" rel="noopener">Discover more content on Product Management Career. </a></p>
<p>&nbsp;</p>
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core/freeform

How to lead data-centric product teams: Jon Mora (Chief AI Officer, Zefr)

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User insights for product decisions by Cris Valerio

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Make Better Product Decisions by Using Quantitative and Qualitative Data, by Brian Tran

SUNDAY REWIND: How can we build human-centred products

Imogen Schels

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