Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Product Analytics

Strategies for developing data products with Sisense

San Francisco

Product analytics vs embedded analytics – why you need both with Insightssoftware

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Product Management Metrics and KPIs

Why product managers should not be data-driven by Jens-Fabian Goetzmann

Product Roadmap

Product Strategy

Placing product bets on your roadmap by Indicative

Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

Data Driven Product Management

Video

When A/B Tests Aren't Enough, By Scott Castle

As a passionate product person, Mareike works for the Amsterdam-based European scale-up ParkBee and their vision to give space back to cities by moving cars off the street and into underutilized urban space.

Mareike Leitermann

Product Development Process

Product Management Skills

Growth Hacking for Product Managers by Chris Long

Sriram Parthasarathy is an accomplished product and analytics leader. He has more than a decade of experience leading diverse, offshore analytical teams in data science— including big data, machine learning, spark streaming analytics and deep learning— to deliver mission critical products to global industries. Sriram is currently the Senior Director of Product Architecture and Predictive Analytics at leading embedded analytics provider Logi Analytics. Prior to that, Sriram was with MicroStrategy for over a decade, where he led and launched several product modules/offerings to the market.

Sriram Parthasarathy

Strategies to get Started with Predictive Analytics

Artificial Intelligence (AI) & Machine Learning (ML)

Product Management

How Predictive Analytics can add Value to Applications

I've been in the digital industry for over 10 years and have worked across small and large charities, as well as my own freelance projects. I am now Director of Digital at the sector leading creative agency William Joseph. 

Having been at Cancer Research UK for the last four years, I have been able to work on high volume, high profile campaigns such as Race for Life, Dryathlon and the much-quoted #nomakeupselfie. 

In that time I helped drive forward the charity’s digital product and marketing capabilities to be some of the most respected and successful in the sector. 

I'm always excited to work with other organisations, share expertise and swap cat gifs. Give me a shout!

James Gadsby Peet

Product Ethics

Product Management Conference

How can we Build Human-Centred Products by Kim Goodwin

Jacob de Lichtenberg is Chief Product Officer at Forecast with a background in Citrix, CSC, and Trustpilot. He is obsessed with empowering teams to build products that renew the world as we know it.

Jacob de Lichtenberg

Evaluating Experiments: When the Numbers lie

Yoav Yechiam is the Chief Analytics and Product Strategy consultant at Y-Perspective - Product Consulting firm. Apart from consulting, Yoav teaches Analytics courses and workshops, lectures on Product Strategy and Analytics and has published a few articles on these subjects.

Yoav Yechiam

Business Strategy

Why do you Need to Rethink Your Analytics Strategy?

Life Beyond Google Analytics: Pick the Best Tools for the Job

Nihar Bhupalam is a product manager at Mixpanel, having previously worked as a product manager at Google and as a data scientist at Salesforce.

Nihar Bhupalam

Product Management Characteristics

Product Management Process

Make it Grow or Kill it: How to Handle Declining Usage in Products

Spenser Skates is the CEO and co-founder of Amplitude. He experienced the need for a better product analytics solution first-hand while developing Sonalight, a text-to-voice app. Out of that need, Spenser created Amplitude so that everyone can learn from user behavior to build better products.

Spenser Skates

What is Product Management?

Product Management Is Not Project Management

Todd Olson is CEO and Co-Founder of Pendo, a product experience platform that helps product managers deliver successful products. Before Pendo, Todd served as VP of Products at Rally Software Development which he led through its public offering. Todd joined Rally via its acquisition of 6th Sense, a company he founded and served as President and CTO.

Todd Olson

Four Ways to Make NPS a More Actionable Metric

Tom brings more than 20 years of enterprise sales, marketing and channel leadership experience to Logi Analytics. Previously, Tom served as vice president of EMEA at Jaspersoft, head of global OEM channel and resellers at Talend, and general manager Europe at Advise Technologies. Tom is a recognized thought leader in analytics and is widely known in the European analyst community. Tom holds a degree in International Marketing &amp; Languages from Dublin City University and the Technische Universität (Berlin, Germany).