Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Product Analytics

Strategies for developing data products with Sisense

San Francisco

Product analytics vs embedded analytics – why you need both with Insightssoftware

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Product Management Metrics and KPIs

Why product managers should not be data-driven by Jens-Fabian Goetzmann

Product Roadmap

Product Strategy

Placing product bets on your roadmap by Indicative

Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

Data Driven Product Management

Video

When A/B Tests Aren't Enough, By Scott Castle

SUNDAY REWIND: Everything a product manager needs to know about analytics

Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://www.mindtheproduct.com/the-product-experience/">The Product Experience homepage</a>.

The Product Experience

Podcast

When not to use a North Star – Maahir Shah on The Product Experience

Maahir is a product leader with over a decade of experience building 0 to 1 products across both consumer tech and enterprise SaaS.

Maahir Shah

Community Post

The wrong ways to be data-driven

Paul is an entrepreneur with over 25 years’ experience in startups, product development and marketing. He is co-founder of AsqMe, a technology platform that enables content creators to aggregate and monetizatize audience questions. He is also founder at UnLock, a boutique consultancy that helps clients achieve product-market fit. 

Paul’s prior exits include Karen.care, a SaaS platform that helps families care for aging parents, and KOR Water, a consumer products brand that Outside Magazine called the “Apple of sustainable hydration.” 

Previously, Paul held senior product and marketing roles at Adobe, Sony and Microsoft. He holds a BA from Purchase College, an MBA from Indiana University&#39;s Kelley School of Business, and a Masters in Human-Computer Interface from New York University.


Paul Shustak

Product Development Process

Product Management Process

Web3 for product managers

Mya Nguyen is the Product Marketing Manager at Logi Analytics. She has over 6 years of experience working in product marketing and product management. She's previously held positions at a number of technology companies, including Amazon, UiPath, Kognetics, and Hoiio, where she gained solid experience helping organizations make data-driven decisions.

Mya Nguyen

3 insider secrets to boosting user adoption

John Allen is a Director, Global SEO at RingCentral, a global UCaaS, VoIP, and CTI software provider. He has over 14 years of experience and an extensive background in building and optimizing digital marketing programs.

John Allen

Essential KPIs for data-driven product managers

Jeremy Levy is CEO and co-founder of Indicative, a product analytics platform for product managers, marketers and data analysts. He is a serial entrepreneur and a veteran of New York City’s Silicon Alley. Jeremy co-founded Xtify, the first Mobile CRM for the Enterprise, acquired by IBM in 2013. He also co-founded MeetMoi, a pioneering location-based dating service for mobile sold to Match.com in 2014.

Jeremy Levy

Analytics are the key to optimizing the product roadmap

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

The dos and don'ts of product analytics

Born in Spain, adopted by Germany. Studied arts, started work as a UX Designer and eventually moved into Product. Currently working in Berlin at Talon.One

Jorge Rodriguez-Ramos

Data-driven blunders and how to avoid Them

Sarone Thomson is a product and analysis consultant in Auckland, New Zealand and a co-organiser of ProductTank Auckland.

Sarone Thomson

Product metrics for noobs by Jeff Patton

As a passionate product person, Mareike works for the Amsterdam-based European scale-up ParkBee and their vision to give space back to cities by moving cars off the street and into underutilized urban space.