Topic
Metrics
Metrics turn assumptions into evidence, helping teams track progress, make informed decisions, and stay aligned on what matters. It’s about choosing the right measures, interpreting data with context, and using insights to drive continuous improvement. In this section, you’ll find guidance, examples, and tools to help you design and use metrics that matter.

Sunday Rewind: Essential KPIs for data-driven product managers
Eira Hayward
Creating metrics that matter
In this article, Connor Joyce explores how to go beyond basic usage metrics by defining meaningful success measures using the User Outcome Connection framework.
Connor Joyce
Average product sees users grow by 3% every month: Product benchmark findings
Louron Pratt
Sunday Rewind: AARRR vs RARRA: Pirate metrics explained
In this week's Sunday Rewind, Ben Crouch explains what pirate metrics are with examples to show whether they lead to buried treasure
Eira Hayward
Sunday Rewind: Key experience indicators for product managers by Tomer Sharon
What are key experience indicators and how and when do you use them? This week’s Sunday Rewind gives you the lowdown
Eira Hayward
Build your very own metric tree
Ben O’Donnell recommends a collaborative workshop designed to help product teams better visualise their metrics.
Ben O'Donnell