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Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

<p>Over the past 30 years, Marty Cagan has defined and built products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, America Online, and eBay. He&#8217;s the founder of Silicon Valley Product Group and, at our conference Mind the Product 2012, he shared his top 10 secrets to creating products customers love.</p>
<p>Once you&#8217;ve watched the video you can read <a title="Articles by Basheera Khan" href="http://mindtheproduct.com/author/bash/">Bash</a>&#8216;s excellent write up of the talk at <a href="http://mindtheproduct.com/how-to-make-products-that-people-love/">How to make products that people love</a> to truly soak up the brilliance.</p>
<p>Learn more about our <a title="product management conference" href="http://conference.mindtheproduct.com">product management conference</a> Mind the Product.</p>
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core/freeform

Video

Breaking down misconceptions to create healthier teams by Adrian Howard

Modern-day leadership by Janice Fraser

5 key practices to build a better product, Adam Mullett, ProductTank Perth

Experiment like a boss by Merissa Silk

From opinion-based to evidence-guided product development by Itamar Gilad

A quick look at decision supervision by Lucy Spence

The F words of highly successful product organisations by Saielle DaSilva

Identify and manage imposter syndrome by Phyllis Njoroge

The good, bad, and ugly of OKRs by Jenny Herald

Is your innovation project on track? by Tendayi Viki

Video: Marty Cagan’s top 10 tips to making products customers love

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