The Product Experience

The one thing AI can't automate, and how to use it (Sarah Stone, HubSpot)

July 22, 2026/3 min read

Sarah Stone McDevitt is the author of The Round Table: How Relational Intelligence Will Become Your Human Advantage in the AI Age and a TEDx speaker who works in HubSpot's partner ecosystem. Growing up dyslexic in rural Ireland, she found that the skills conventional education dismissed, reading a room, building trust, truly listening, proved more durable than any repeatable task.

Her book makes the case that as AI commoditises knowledge work, the human capacity to relate, empathise, and forge genuine connection becomes the last defensible competitive advantage.

Key takeaways from our conversation

— Relational intelligence — the ability to understand people beyond the surface — is becoming more economically valuable precisely as AI handles the repeatable, knowledge-based work that traditional education was designed to reward.

— Surface communication captures only what people say; the layers that matter more — emotional context, intent, unspoken signals — remain out of reach for AI, and humans who can read them will carry a real edge.

— AI earns its keep by removing administrative friction, freeing us to be more present in conversations, not by replacing those conversations with automated ones.

— Investing in relationships produces a compounding effect: the trust built before you need it — connection capital — drives referrals, upsell, and long-term retention in ways transactional efficiency never can.

— Human conversation extracts richer context than any form or data point — what Sarah calls context mining — and that context is what will eventually allow AI to make genuinely proactive, personalised suggestions.

— The future belongs to people who combine automation with authentic human presence; neither ruthless automation nor a warm but unscalable relational refuge is a viable long-term strategy.

— Hiring criteria are shifting: curiosity, empathy, judgment, and the ability to carry culture will outweigh technical knowledge that AI can increasingly replicate.

Chapters

  • (00:00) Introduction
  • (01:04) Sarah's background and how she got here
  • (02:35) Growing up dyslexic and the round table
  • (03:07) What relational intelligence actually means
  • (05:12) What the kids at the back were really learning
  • (06:37) Where AI fits into the relational intelligence picture
  • (11:33) The five signals of relational intelligence
  • (12:34) Surface communication
  • (15:42) Emotional context
  • (17:16) Lessons from a sergeant father and a haulage uncle
  • (20:25) Efficiency versus relationships in product development
  • (21:31) Building relational infrastructure
  • (27:10) Humanity as the defensible moat
  • (29:34) Measuring relationship quality
  • (31:51) Hiring for relational intelligence
  • (36:06) Practical tools: the 3-2-1 system and AI as relationship enabler
  • (41:04) Wrap-up