Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

product-led

Putting people at the heart of product led growth by Ian Booth

With a career founded in writing, I pivoted to Product, enjoying the challenges offered by managing diverse products while bringing clarity of communication to my work. I&#39;m passionate about seeing how fast the space is evolving, and always interested to be part of the conversation, whether as a contributor, or writer.

Jon Horvath

company culture

Product-led company powered by culture by Shaun Smith-Taylor

I've been in the digital industry for over 10 years and have worked across small and large charities, as well as my own freelance projects. I am now Director of Digital at the sector leading creative agency William Joseph. 

Having been at Cancer Research UK for the last four years, I have been able to work on high volume, high profile campaigns such as Race for Life, Dryathlon and the much-quoted #nomakeupselfie. 

In that time I helped drive forward the charity’s digital product and marketing capabilities to be some of the most respected and successful in the sector. 

I'm always excited to work with other organisations, share expertise and swap cat gifs. Give me a shout!

James Gadsby Peet

News UK

Product Leadership at News UK by Jo Wickremasinghe

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Mind the Product

Product Management

Sunday Rewind: Metrics don’t have all the answers: a human-centered approach to business strategy by Samihah Azim

An Anthropic report on Claude misuse, Intel restructuring and layoffs: This week’s news round-up

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Why great product managers think like therapists

When your product is not THE product by Emily Tate at #mtpcon London 2025

Spotify invests in non-English audiobooks, new product chief at Trainline: This week’s news round-up

What AI can’t—and shouldn’t—do for product managers

How and when to sunset features – Roni Ben Aharon (CPO, Craft.io, Booking.com, Wix)

Yohay Etsion is a skilled product executive with an extensive background in various leadership positions, including General Manager and VP Product positions at NICE and Cognyte. Throughout his career, Yohay has taken on numerous executive roles, proving his ability to inspire teams, manage large-scale projects, and drive growth for businesses in the tech industry.
What truly sets Yohay apart, though, is his innate talent for making a point and his passion for teaching and mentoring others. As an executive and product coach, he has made a significant impact on the careers of countless professionals, guiding them to develop their skills and reach their full potential.

Yohay is not only an accomplished leader in his field, but also a generous mentor, empowering others to succeed in their own careers. His unique ability to break down complex concepts and communicate them clearly, combined with his extensive experience and expertise, make him an invaluable resource for anyone looking to grow and excel in the world of product management.

Whether it's through one-on-one coaching or group workshops, Yohay's dedication to helping others shines through, making him an inspiring and motivating figure for aspiring product managers and executives alike.

Yohay Etsion

Deep dive: Key considerations in evolving your product organization

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Product Management Skills

Becoming a product-led organisation

Building product teams

Jonny Schneider: Product-led and collaboration conundrums

Kirsten is the Chief Product Officer at Prospection and holds board roles with PaperCut and The Executive Connection (TEC). She also conducts product leadership training for Brainmates and coaches founders through their product journey. With a reputation as a transformational and strategic leader, she has over 25 years experience working in the tech industry across the disciplines of product management, user experience and product development. Kirsten has worked with globally recognised brands including Oracle and MYOB. She was part of the executive leadership team at Aconex, the world’s largest online SaaS platform for construction and engineering, which became an Australian success story when it was acquired by Oracle in 2018

Kirsten Mann

A case study: The journey to becoming a product-led company

Pat Osorio is the co-founder and CMO of Birdie.ai, a startup that helps product teams better understand customer feedback at scale to create product strategies that will drive growth.


Pat is a serial entrepreneur in the martech space and is also the co-founder of GVAngels, an Angel Investment Group that invested more than 5mm in startups and scale-ups.

Patrícia Osorio

Customer Acquisition

Adopting a product-centric approach to better address customer needs

Emily brings nearly 15 years of product management experience to her role as Managing Director for Mind the Product. While she has worked across a variety of industries, she will always have a soft spot for the travel industry where she spent most of her early career building software for airlines and developing a leading consumer travel app, TripCase. Emily is passionate about the craft of product management and loves talking about new ways to make products people love.

Emily Tate

Pendo

Introducing the Product-led Certification Course by Pendo and Mind the Product

What is product? The past, present and future of our craft

Todd Olson is co-founder and CEO of <a href="https://www.pendo.io/" rel="nofollow">Pendo</a>, a platform that accelerates and deepens software product adoption. Before Pendo, Todd served as VP of Products at Rally Software where he served through its public offering. Todd joined Rally via its acquisition of 6th Sense, a company he founded and led as president and CTO. Todd's first book, The Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer Experience, was released by Wiley in September 2020.

product led

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