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Mind the Product 2015
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36:49
10x Not 10%, Product Management by Orders of Magnitude by Ken Norton
History is littered with companies who missed the boat on big new innovations and optimised their way to obsolescence – from Kodak inventing the digital camera but shelving it for fear of cannibalising their film revenue, to Swiss watchmakers inventing the quartz watch movement but letting the Japanese eat their market with it. Ken Norton
26:14
Video: Modernizing the Citizen Experience by Dana Chisnell
27:26
Video: 5 Psychological Principles of Persuasive Product Design by Nathalie Nahai
36:21
Video: How to outsmart the digital deluge by Dave Coplin
25:02
Video: Going from Meh to Awesome by Shiva Rajaraman
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