LATEST POSTS

Insider Tips on Running Double-Sided Marketplaces

BY Jase Clamp on August 13, 2020

What do you get when you have a room full of marketplace product leaders from areas as diverse as pet care, heavy machinery, content creators and consumer goods comparisons? A ProductTank! In July 2020 ProductTank Brisbane focused on double sided marketplaces and we were fortunate to have so many diverse perspectives on the topic in the Read more »

Optimal Matching for Marketplace Startups and the Role of Bias

BY Philip Seifi on October 3, 2019

While matchmaking is a core lever of any marketplace business, data crunched by Uber, Airbnb, and other marketplaces shows that engineering an optimal marketplace sometimes defies common sense. For example. You finish dinner and are ready to head home. You see plenty of Uber drivers, but you’re matched with a car 10 minutes away. It Read more »

Podcast: Marketplace Thinking and Fur Babies with Christopher Nheu

BY The Product Experience on January 30, 2019

Christopher Nheu (Head of Product at Australia-based Mad Paws) came to our attention after speaking at ProductTank Sydney. His presentation, Product Thinking for Marketplace Startups, does an amazing job of documenting the differences between pipes and platforms, the three fundamental forces of marketplaces, and the specific challenges of catering to customers concerned with the well-being of Read more »

Tales from the Marketplace by Ivan Gadeschi

BY Annie Witcombe on January 17, 2019

Ivan Gadeschi is a product management professional who works as Head of Product for temporary job agency Syft. Over time, Ivan has navigated a variety of uneven marketplaces with great skill and tact. He often faces challenges in business-to-business markets, so he has created a set of simple but effective solutions to use in this Read more »