LATEST POSTS

Beware the Tyranny of Customer Feedback

BY Adam Thomas on September 3, 2020

The customer is always right – right? This adage – one that many of us grew up with – is a guiding principle of product development. If we can just listen to the customer – if we just give them what we want, our path to product success can’t be too far off. Isn’t that […] Read more »

10 Hacks of Customer-Centric Enterprise Product Managers

BY Peter Stadlinger on September 6, 2018

Over the years I’ve worked alongside a number of enterprise product managers in many companies. Those who have stood out to me as particularly customer-centric have had two qualities in common. The first quality is about laying foundations and the second is about finishing touches. I’m a product manager at Adobe, a company with a long product management tradition and which has produced […] Read more »

Customer Obsession by Gibson Biddle

BY Gibson Biddle on August 16, 2018

I have been the CPO/VP of Product for four startups as they scaled to thousands of employees. Because of these experiences — and the many challenges of growth — I’ve become obsessed with different tools and tactics that creative leaders can use to keep fast-growing companies pointed in the right direction. Having a clear, well-defined […] Read more »