Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Data Driven Product Management

Product Management

How Booking.com tackled a data quality crisis: Nimit Bhardwaj (Data Product Manager) – Product Unplugged

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Building Product Teams

Product Management Process

Building a digital product organisation, brick by brick by Nils Michaelis

With his background in technical editing, community building and product marketing, Chris' approach to product management is inherently centered around user narratives. He spent the first few years of his career working with the B2B developer products, prototyped an experimental technical publishing platform along the way, and then kick-started the Mind the Product platform. You can find him at ProductTank, or on twitter as @camassey.

Chris Massey

Product Design

Video

The Importance of Product Specifications

Sergio Tang is a product management and growth expert, HCD Practitioner, Speaker, Consultant, and Lecturer. He is deeply passionate about driving business through technological innovation, strategic relationships, and team effort. Sergio Tang brings a diverse product, design, and marketing perspective, combining start-up, Fortune 50, and strategic consulting experience. You can read his Product insights on Twitter and Linkedin.

Sergio Tang

Community Post

Startup Product Management

Lessons learned in Latam: Leverage product management to prevent startup failure

Ferdinand Goetzen is the CEO and Co-Founder of Reveall - a product discovery platform that empowers teams to build products that customers really need. Before founding Reveall, Ferdinand spent the better part of a decade working at the intersection of product and growth, leading teams at various companies including Recruitee and Hubs.

Ferdinand Goetzen

Product Development Process

Product Discovery

A case study: How our own product discovery made us pivot Reveall towards product discovery

Adelina is a Senior Product Manager with over seven years of experience. Her Product Management journey includes various domains, notably marketplaces, social e-commerce, fintech, travel, and B2B SaaS. She is currently a startup mentor in the Plug and Play accelerator, advising founders on Product-Led Growth and Product Management Previously she led the Growth area at Wallapop and 21 Buttons, two European scale-ups focusing on Product-Led Acquisition and Retention strategies. 

Other notable engagements include speaking at the Product Management Festival, teaching Product Management at allWomen boot camp, and organizing a Startup Weekend event in Barcelona.

Adelina Mihala

User Experience (UX)

A case study: how to produce a winning app redesign

Srikrishnan (Sri) Ganesan is Co-founder &amp; CEO of the fast-growing customer onboarding platform, <a href="https://www.rocketlane.com/">Rocketlane</a>, a SaaS product that helps businesses by replacing generic project management and document collaboration tools with a unique, unified workspace. Sri has spent his last nine years building and scaling SaaS businesses. His last startup was acquired by Freshworks (NASDAQ:FRSH) in 2015 and went on to become their fastest-growing product (Freshchat). He is passionate about all things CX and startups.

Srikrishnan Ganesan

Minimum Viable Product

A minimum viable product is not always a startup’s most valuable player

Shiva Hullinakatte is a product manager with deep product management knowledge and more than 13 years of prior professional experience in technology. He has a track record of successfully delivering scalable technology solutions across the healthcare, travel, and telecom industries. He is currently a Senior Product Manager at  AT&amp;T and is supporting the design and launch of technology solutions on www.att.com that enables easy self-service access for more than 80M AT&amp;T customers.

Shiva Hullinakatte

Business Strategy

Beyond Amazon.com: Amazon-as-a-Service

Sara holds a Ph.D. in Cognitive Psychology and Neuroscience, and in the last few years, she specialized in market research, product analytics, and user experience. In her daily life, she uses data to better understand people’s behavior and attitudes and to guide the creation of digital products that help users adopt new tools and innovative processes in professional settings. Sara is co-founder of R-Ladies Italy and CD:50/50, two non-profit organizations whose mission is to support women and gender minorities in Data Science, by developing digital skills and providing an inclusive and diverse community.

Sara Lacozza

Product Strategy

A case study: how to speed up your bug reporting workflow

Maahir is a product leader with over a decade of experience building 0 to 1 products across both consumer tech and enterprise SaaS.

Maahir Shah

Product Analytics

Product Management Metrics and KPIs

The wrong ways to be data-driven

Viktor is a product manager at heart. He loves to learn both from the users and his peers in the industry. In his spare time, he studies philosophy and practices a variety of sports.

Viktor Nagy

A case study: Creating a relay design sprint in a remote setting

Francesco graduated with an M.Sc. in Industrial Engineering from Technische Universität München and Massachusetts Institute of Technology and used to work as a Product Manager for BMW Mobility Services before starting Kyte. At BMW, Francesco launched mobility services combining carsharing and ridehailing in the US and China. 2019, Francesco co-founded Kyte. Since then, Francesco is driving the product vision and product strategy of the company. Fun fact: Francesco broke the Guinness World Record for the longest MTB wheelie back in the day. Kyte is a technology company offering its users the easiest way to get a car for a day, a week, or several months. Kyte has been founded in 2019 and raised $40 million to date. It is operating across more than 10 cities in the US and quickly expanding. Find more information at kyte.com.

Francesco Wiedemann

A case study: Building a product without any full-time product managers

Over 14 years experience. Certified Scrum Product Owner, Agile Project Manager, with foundations of PRINCE2. Head of Product in iTaxi (ride-hailing app), later in Pergamin (e-signature). Currently Head of Internal Products at SunRoof, a solar energy company. An author of articles about product management, user experience, and accessibility. WTM (Google) Ambassador with a mission to share expertise and knowledge to encourage women to join the tech world.

Katarzyna Malecka

A case study – how to end cooperation with a software house or contractor

Lauri Laineste is a senior product manager at Printify—the leading print-on-demand marketplace that connects online shop owners and print manufacturers via automated software. Lauri has more than 15 years of experience in product development and design. Previously as an interaction designer and product manager at Pipedrive, the award-winning CRM platform.

Case Study