Business Strategy

This Sunday Rewind takes us back to April 2021 amid the Covid-19 pandemic. Yi-Wei Ang, CPO at talabat (Delivery Hero) took to the #mtpcon (digital) keynote stage to share insights on maximising commercial business impacts through ‘product-led’ decision-making. Read more »

Yana Arsyutina, Chief Product Officer of Netology EdTech-company, discusses the mistakes that can be made when developing separate product and business strategies, the consequences that can be expected, and advises how to avoid them using Netology as an example. Read more »

In this guest post, Product Manager, Arfan Ismail, explains why what has worked in one company—even if it worked spectacularly well—may not necessarily work in another one, and employs an example from World War II to help illustrate his point. Read more »

In this #mtpcon Digital Americas session, Samihah Azim, Product Designer at Cash App, explains the importance of taking a more human-centred approach to business strategy. Read more »

The most successful product managers in this fragmented, SaaSified world will be the ones who understand how to define cross-product user experiences. Here are some ways you can effectively incorporate this into your product strategy. Read more »

This week, product coach and consultant Anthony Marter joins us on the podcast to chat about the tricky balance between strategy, business case, and discovery. Read more »

So you outsource. If everything is going well and according to the plan and budget, then perfect. But what to do, if not? Read more »

In this talk from ProductTank London, Susana Lopes (Director of Product at Onfido), talks about how Onfido moved from prioritising at the sprint & quarterly level to setting strategic direction and prioritise at a much larger scale. She starts by outlining several top-down methods for defining strategy, before diving into the bottom-up method called The State of Read more »

We first saw Onfido’s Susana Lopes talk about how she used the State of the Product presentation to manage stakeholders and drive alignment at London’s Product Camp. She’s since written two great articles on the subject (Tools to Help Product Managers Think Strategically and Commercially Part 1 and Part 2), and she joins us on Read more »

April Dunford’s mtpcon Digital 2020 keynote on positioning was so good that we couldn’t pass up the opportunity to dig deeper into the topic with her. This is one of the dark arts for many product people, and it has such a deep effect on everything else you do – take a listen to upgrade Read more »